In August 2014 Google officially announced that HTTPS is an SEO ranking signal. This means that HTTPS website with secure a valid SSL Certificate may be given a slight ranking preferences to non-HTTPS websites. Google has also indicated that as soon as webmasters have had some time to implement full site SSL they will strengthen the ranking signal value. Essentially Google wants all of the websites its visitors access through Google properties are safe and secure. Soon we will see HTTPS everywhere – even on websites that do not collect sensitive information. Is your website secure?
What is SSL?
Secure Sockets Layers (SSL) in its most basic explanation is the backbone of protecting sensitive information sent across the Internet. An SSL connection encrypts private information such as credit card numbers, usernames, passwords, addresses, etc as it travels between computers and the server.
What is HTTPS Everywhere?
Hyper Text Transfer Protocol (HTTP) defines how messages are formatted, transmitted and what actions occur between a visitor’s browser and the website’s server. HTTPS is the secure version of HTTP once an SSL Certificate is installed. HTTPS ensures that all information passed between the browser and the server is encrypted and secure. HTTPS Everywhere means that each and every page on your website is secure and uses HTTPS.
Does your website need SSL Encryption?
SSL Certification is a rigorous process where a trusted third party verifies that you are true entity and shows that you secure customer data. Although there are time and money costs associated with SSL Security there are several benefits of a SSL Certificate that you should consider when deciding whether your website needs SSL:
- Protect – Secures your visitor personal information such as credit card numbers and login.
- Trust – Visual trust indicators such as green bar and lock up in the browser.
- SEO – Google now includes HTTPS in its ranking signals; websites with HTTPS on all its pages get a small ranking boost now and are expected to get a bigger boost in the future.
- Browser Compatibility – In the future, popular browsers like Chrome will give pop-up warnings for non-secure websites.
- Engagement – Better SEO rankings will bring in more visitors who are more confident with using your website because of the SSL certificate.
- Safeguard– Protect your brand against devastating data breaches and new threats.
Our HTTPS and SSL Certificate Services
Obtaining an SSL Certificate, verifying your certificate and installing it on your website can be a time consuming task and at times difficult or confusing, especially if you have a large or complicated website. If you aren’t feeling up for the task we offer several SSL services to help you make your website secure.
Extended Validation (EV) SSL Certificates
The EV SSL Certificate goes one step further and shows visual cues in browsers that your website is secure. These visual cues include the green address bar, website owner’s company name in the address bar, https:// at the beginning of the domain, padlock logo in the address bar and organization information in the certificate details. This type of Certificate is current with Google’s HTTPS Best Practises. You can choose from 1, 2 or 3 year SSL certificates and have great multi-year discounts.
EV SSL Certificate Verification
The purpose of SSL Certification to put a website through rigorous evaluations and meticulous documentation checks in order to confirm your authenticity and ownership. We will help you through each step of the verification process which includes verifying your existence, identity matches, exclusivity rights to use the domain and that your company has authorized the issuance of the certificate.
Install SSL Certificate Services
Once you have purchased, verified and validated your SSL Certificate we will help you install your SSL Certificate at the server level so you don’t have to worry about how to install SSL certificate. The SSL Certificate is a text file with encrypted data that your server will start using once the SSL certificate is fully installed. We will also do a backup of your certificate in case your server crashes down the road, this makes it much easier to re-secure your server in the future. We will also install the required intermediate certificates required by browsers so they know to trust your SSL Certificate.
Always On Site Wide SSL implementation
Google and BING as well as many SSL standards bodies recommend “Site Wide” or “Always On” SSL Implementation because it provides the most secure experience. Site wide implementation means that every page on your website has the “S” up in the HTTP and that the entire use session is encrypted and not just on certain pages, such as your checkout or log in page. Site Wide SSL Implementation is what improves better Search Engine rankings. By securing every page on your website you can boost user confidence and online trust.