Trends in Digital Marketing & SEO – What to Expect This Year
New Trends In Digital Marketing & SEO
Undoubtedly, each year, new trends in digital marketing and SEO emerge.
In this post, our SEO experts will discuss what to expect and what may be necessary to improve your SEO strategy.
As employees…
Social Media Marketing with Samantha Lenz
Samantha Lenz - PR Professional & Social Media Marketing Expert
Our new social media marketing expert Samantha Lenz notes, “Social media and marketing sort of fell in my lap. It was something that came with the territory of work I was…
What is Digital Marketing?
What digital marketing strategies do you use?
Also referred to as online marketing, digital marketing strategies involve the promotion and selling of a company's products and/or services on the Internet. Digital marketers leverage different…
5 Ways SEO and Social Media Work Together
Digital marketing can often seem needlessly complicated. There are so many factors that go into a comprehensive digital strategy that you might feel like Hercules battling the mythic multi-headed Hydra. Cross one item off your checklist only…
Top Social Media Platforms
What Top Social Media Platforms Are Right For Your Business
In a world where photographing your meal before you eat it is commonplace, nearly all the top social media platforms are now an integral part of our daily lives. Regardless of your…
Benefits of Facebook Ads for Retail Shops
The benefits of Facebook ads for retail shops can be huge. If you have a growing list of clients' emails, you are ahead of the game. However, many retail shops have not yet started their email lists, which is okay too. Building an email list…
Does Social Media Impact SEO?
Like many, you may have have wondered Does Social Media Impact SEO?
Google repeatedly suggests that social media has no impact on its ranking algorithm. Head of Web Spam Matt Cutts produced a video where he explained that the reasoning behind…
How To Choose The Right Social Media Platform
With the influx of social media over the last decade, how to choose the right social media platform for your business can be little daunting. Social media has enabled entrepreneurs to score millions of dollars with the touch of a button, as…
What I’ve Learned About Social Media
Recently a client forwarded us some interesting articles and thoughts on Social Media Marketing. The information included this statement that really stood out to me:
People don’t want to talk about brands or companies,
they want to gossip…
What is a Hashtag Anyways and What’s the Big Deal?
You may be asking, "What is a hashtag?"
You may call it a pound sign but the next generation will likely only know it as a hashtag.
The Hashtag phenomenon is taking the internet by storm. Once used exclusively on Twitter to categorize…
Why Social Media Isn’t Free
Many people think of marketing through Facebook or Twitter the next best thing since sliced bread.
After all, it’s FREE to sign up and start sharing, almost anyone can do it and there are millions of people just waiting to hear your message.
This…
YouTube Videos for Business Marketing and SEO
A recent study by Walker Sands (2014 Future of Retail) finds that 1 in 2 consumers say that YouTube videos have influenced a purchase decision. Are you creating YouTube videos for your business yet?
Not only do YouTube videos influence purchase…
