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A collection of all of 1st on the List’s blog posts about general business and online marketing topics including online reputation management, conversions, exciting marketing opportunities, new government legislation, marketing budgets, productivity, integrating SEO into your business, and much more. Read all of our business blogs and digital marketing blogs to help lead your business to success!
When was the last time you sat down to determine your average cost per lead generation?
Do you ever question whether this is in line with other companies of your size, in your industry, or earning a similar revenue?
A recent study published by HubSpot surveyed over 350 companies in order to compile cost per lead […]
So what did we learn about SEO in 2016 that we can carry over into the New Year and improve our SERP positioning? We learned numbers! Lots of numbers!
I think that the most interesting statistics this year (and even from previous years) center around mobile, voice search on mobile, and voice search through present […]
A new study by Havas Worldwide gives us some insight into the new roles that companies are expected to play beyond their pure corporate function. In one portion of the survey, participants were asked to mark the five core values they think are most important for brands to embody.
Here are the top 10 highest rated […]
I know that you want to see results from your website project. And I know it can be disappointing when you don’t start getting results soon after you have launched the website. It is natural to want to give up on the whole idea and conclude, “You can’t get leads for your business from the Internet”.
That’s […]
The newest Google Maps App update for Android now warns users when a business they are navigating to is either closed or will be closed by the time they arrive.
A message pops up that reads, “Your destination may be closed by the time you arrive.”
This is just one more reason why you need to […]
Consider the wise words of Warren Buffet:
“It takes 20 years to build a reputation and 5 minutes to ruin it.”
All it takes is one disgruntled customer signing into Facebook, Google, or Yelp and writing a harsh review of their bad experience with you. Their review is permanently posted on the Internet for all future customers checking you […]
If you don’t know these facts you’re not alone. Most small businesses we speak to aren’t quite sure about these basic fundamental SEO concepts. We’ve made it our mandate to help small businesses understand these facts whether they choose our SEO services or not!
SEO is simple in concept.
Search Engine Optimization is simply the process […]
A recent study by KoMarketing, Huff Industrial Marketing and BuyerZone examined the most important content for B2B buyers and what factors on a website can impact their buying decision, for better or worse.
Here are the key takeaways. Does your B2B website content strategy include these popular elements?
1. Thorough contact information is the most important piece of […]
I’ve been reminded in the last couple weeks once again at how many businesses are selecting search engine optimization (SEO) companies based solely on price. This simplistic selection method is costing them far more than they think!
The process used by individual SEO companies varies so much from company to company that lowest price is […]
Recently Econsultancy and Adobe asked over 6,000 marketing, digital and e-commerce professionals around the world the question,
“What is the marketers’ single most exciting opportunity for 2015?”
Over 1 in 5 (22%) responded “Customer Experience”.
What’s so great about customer experience? Many believe that it defines your brand.
What is Customer Experience?
Customer experience is all about the interactions a person […]
