The ability to get other websites to link back to your site is known as link acquisition or “Link Building.”
Google views natural links that point back to your website as editorial votes, an indication that your website contains valuable content that others deem to be worth sharing.
Search engines like Google rely on links in order to find new pages, and to assess and understand relationships, popularity, and relevancy between web pages. They also use links to measure trust. SEO link building helps to strengthen trust, relevancy, and relationships not only between the pages on your website but also with other pages on the Internet.
Remember, links must be earned … they can’t be bought, sold, or traded! To learn more, call us at 1-888-262-6687.