Link building involves acquiring natural links from authoritative websites. High quality links are generally more beneficial than acquiring links in mass quantities, which can put you at risk and get you in Google’s bad books. Not all backlinks are created equal. It’s not just a numbers game. Websites with higher quality backlinks tend to rank better.
We examine your existing backlink profile to identify its strengths and weaknesses in order to help formulate a link acquisition strategy that will provide you with the biggest benefits. We look at important metrics like domain authority, anchor text ratios, link placements, types of links, toxic links, and more.