October 25, 2019
So, you’re walking down the street and happen to see a bus stop ad for a dentist, and you think to yourself, “I guess it’s been a while since I’ve had a cleaning.” Once you’re home, you pull out your laptop and Google… “Wait, what dentistry was that ad for again? Whatever, I’ll just click on the top-rated local dentist.”
The next day you see an article about how Millennials are destroying the traditional advertising industry — but, for the record, that’s simply not true. It’s just that putting yourself in front of any audience isn’t going to cut it anymore.
The rise of digital marketing did more than change our marketing channels. Rather, it’s become increasingly important for businesses to establish themselves online, both in terms of trustworthiness and in terms of visibility. You have to be strategic and purposeful if you want to attract the right leads.
1st on the List has a keen understanding of what it takes to craft an effective digital marketing campaign.
Our team is devoted to understanding the ins-and-outs of inbound strategy, an approach that involves curating valuable content to attract qualified prospects rather than just throwing mass cold-calls and emails into the void.
Over the last 22 years, we’ve helped our clients grow their businesses with a range of custom services. Our marketing experts boast insider knowledge when it comes to:
It should be no surprise, then, that clients absolutely love our efforts and have been pretty flattering about it.
We recently gained a new review on Clutch, a B2B ratings and research platform that ranks service providers on their client reviews. As a result of our enthusiastic feedback, we’re proud to be a top 3 SEO firm in Canada.
Our latest review comes from Keen on Green Disposal & Recycling, a Vancouver-based junk removal company. Their website was outdated and couldn’t convert any leads. So, we got to work.
We first worked on the site rebrand, collaborating with the internal staff to get a better sense of the end product. While we focused on creating an SEO-friendly design, we also organized for photo shoots and developed custom content to engage prospective leads.
The final site was more in-tune with Keen on Green’s branding, and we integrated several functional tools to encourage more conversions. That included:
- LiveChat function to collect contact info
- A mini quote form that follows the user around the site
- A blog section to boost search rankings
As our client says:
“We were very impressed by their wide array of knowledge and their willingness to go above and beyond to help us … Their high level of customer service and expertise really distinguished them from other companies we have worked with in the past.” — Office Manager, Keen on Green Disposal & Recycling
It’s wonderful clients like these that have helped us gain even more recognition on Clutch’s sister sites: We’re 1st on the list of Canadian inbound marketing agencies on The Manifest (which is more appropriate for our name), and we’re ranked a top 3 on Visual Objects.