Benefits of PPC Advertising for Insurance Brokers
The insurance industry, in and of itself, is extremely competitive. The changing consumer behavior has made sure that it becomes even more so. If you thought that bringing in new clients was difficult a few years ago, today is much harder. That…
SEO and PPC: What's the Difference
SEO and PPC are two diverse methods to boost your digital footprint and secure a prominent spot on the search engine results pages (SERPs). But essentially, Search Engine Optimization (SEO) is the organic way to drive traffic to your website.…
What is Local PPC?
Should you be running local PPC ads? If you’re a business looking to add locals to your list of customers and improve your local community business prospects, then the answer is likely yes. But wait: what is local PPC exactly?
If you…