What is Long-Form Content?
Do you understand short-form vs long-form content content?
There are two schools of thought in today’s content marketing industry.
One asserts that shorter articles (short-form content) are more effective, given the short attention…
What Is An SEO Content Audit?
As more people experience the benefits that internet technology offers, more consumers are becoming dependent on it. It serves as their springboard when making purchases or getting information about potential products or services. All signs…
SEO Content Writing Vs. Copywriting
Whether you are a business owner, marketer, or customer casually browsing the internet, you often encounter the terms copywriting and content writing. And when you do, some questions inevitably come to mind.
Do they mean the same things?…
Guide To Launching Your ECommerce Content Marketing Strategy
Shopping malls and retail stores are the default meeting place for people or if they need to escape from the heat of the sun. They are convenient in the sense that shoppers immediately know where they are and what they offer.
But eCommerce…
How SEO Content Writing Increase Visibility
Coming up with an informative content that engages and ultimately converts is only half the battle in the fight for customer patronage. Even the most well-written articles will be for naught if your intended readers do not see your pages. To…
Keyword Research For SEO In 2019 – How To Do It And How It Has Changed
Updating Your Keyword Strategy
Keyword research for SEO is as crucial in 2019 as it has ever been. If not more so.
As we explained in our recent blog post ‘How to Choose the Right Keywords for Your Blog Posts’, the world of keywords…
How Search Intent Modifiers Affect Google SERP Features
Did you know that just one or two extra words in a search query can affect the type or types of SERP features Google shows in its results?
In the world of SEO, we call these one or two extra words ‘search intent modifiers’. Why are we…
Do Your SEO Keyword Rankings Fluctuate? Here's Why and What to Do
Keyword ranking fluctuations happen all the time. It's normal.
You finally start to see your web page ranking in the top search results for your target keyword phrase. Then suddenly, it disappears a lot faster than it took to get up there…
The Rise and Fall And Rise of Keyword Rankings
Keyword rankings are not always stable. In fact, especially when a website or piece of content is initially launched, the page will move around in the search rankings for various popular and related keyword phrases.
You may notice that eventually,…
11 SEO Title Tag Tips and Tricks You Can Implement Today
Is SEO title tag optimization still valid in the ever-changing world of Search Engine Optimization? Absolutely...more so than ever!
Having well-crafted title tags helps Google assess your page content better. This, in turn, results in more…
SEO Voice Search
There has been a lot of discussion in the past few years about SEO voice search and how it has been changing SEO in many ways. I tend to agree. I also suggest that the acoustic nature of voice search will hasten the development of new ways…
Guide to Writing Search Engine Friendly Content
A good SEO content strategy is an essential part of every Internet marketing campaign, so if a client is unwilling or reluctant to make changes to their existing content, then we offer to develop what we call information pages; SEO website content…
