This blog is where we write about all the newest trends, changes, best practices and tips in the SEO and Online Marketing Industry. Check back frequently for updates!

78% of Local Searches Result in This

Never underestimate the power of local search.

The recent 2014 Local Search Study by Neustar Localeze and 15miles suggests that between 61 and 78% of local searches result in a purchase, depending on what type […]

Content Marketing Lessons from Popeye and Duck Dynasty

Many businesses seem mediocre because they don’t have the drive to engage.

Log into Facebook and you’ll quickly see the trend that people consume content as images and videos. Statistics even show that images and […]

Do You Have a Set and Forget Outdated Website Design?

Do you remember these infomercials for the Showtime Rotisserie?

SET IT AND FORGET IT.

The tagline is pretty genius for marketing an easy to use kitchen appliance. But are you using the” Set It and Forget […]

Time Management and Productivity Tips from Our Office to Yours

If you ask anyone working in an office what they wish they could do better a common answer is likely “be more productive” or “manage my time better.” No matter who you are there […]

9 Ways Hiring a PPC Manager Can Save You Money

Spend money to save money?

It seems counter-intuitive but in many case it can be true. For example hiring a good Accountant can save you thousands on your tax return.

Pay-Per-Click (PPC) Managers are much the same […]

What Do Customers Want from Your Website?

Did you know that the first impression of a website is formed in less than 50 milliseconds? That means you have just 0.05 seconds to prove yourself.

To most visitors your website isn’t just a […]

Could this Simple Change Build Website Visitor Trust?

A recent study conducted by BrightLocal set out to find if images are a powerful trust factor on local business websites. Take a minute to stop and consider BrightLocal’s reasoning:
Consumers arriving at a website may […]

Are You Making These Costly SEO Image Optimization Mistakes?

Google estimates that 50% of today’s online marketplace is driven by image content. More than ever people are relying on image search results to answer their questions or to search for new ideas.
Although image optimization […]

23 Benefits of Using Videos on Websites

A recent study released by Animoto states that online product videos boost purchase likelihood.

This had us asking the question “Does the average business and website owner know all the benefits of putting videos on […]

6 Search Engine Optimization Factors to Stay Current and Ranked

Search Engine Optimization is all the rage today and it seems that every marketing firm and marketing department attempts to do some justice to “search engine optimizing” websites. A lot has happened in the […]