This blog is where we write about all the newest trends, changes, best practices and tips in the SEO and Online Marketing Industry. Check back frequently for updates!

9 Ways Hiring a PPC Manager Can Save You Money

Spend money to save money?

It seems counter-intuitive but in many case it can be true. For example hiring a good Accountant can save you thousands on your tax return.

Pay-Per-Click (PPC) Managers are much the same […]

What Do Customers Want from Your Website?

Did you know that the first impression of a website is formed in less than 50 milliseconds? That means you have just 0.05 seconds to prove yourself.

To most visitors your website isn’t just a […]

Could this Simple Change Build Website Visitor Trust?

A recent study conducted by BrightLocal set out to find if images are a powerful trust factor on local business websites. Take a minute to stop and consider BrightLocal’s reasoning:
Consumers arriving at a website may […]

Are You Making These Costly SEO Image Optimization Mistakes?

Google estimates that 50% of today’s online marketplace is driven by image content. More than ever people are relying on image search results to answer their questions or to search for new ideas.
Although image optimization […]

23 Benefits of Using Videos on Websites

A recent study released by Animoto states that online product videos boost purchase likelihood.

This had us asking the question “Does the average business and website owner know all the benefits of putting videos on […]

6 Search Engine Optimization Factors to Stay Current and Ranked

Search Engine Optimization is all the rage today and it seems that every marketing firm and marketing department attempts to do some justice to “search engine optimizing” websites. A lot has happened in the […]

How to Improve B2B Website Usability

Finally a B2B website usage study focused on B2B website usability and how actual decision makers use the website to move through the purchase process!

KoMarketing Associates and Dianna Huff’s study What B2B Buyers Want […]

Do These Online Reviews for Business Stats Alarm You?

It is every business owner’s worst fear ….

A customer who has a less than ideal experience and tells ten friends and posts the story on multiple online reviews sites, giving you a bad reputation […]

What I’ve Learned About SEO That Every Business Owner Needs to Know

In today’s article Cathy, our newest staff member, reflects on what she has learned about SEO since joining our team that she thinks all small business owner should know.
Search Engines need to find your […]

Is Paying For SEO Worth It?

Today we will tackle a few big questions that have probably crossed your mind many times:
“Is it really worth paying for SEO services?”
“Why hire an SEO?”
To help you answer the question for yourself and […]