6 Search Engine Optimization Factors to Stay Current and Ranked
What search engine optimization factors are you missing? Search Engine Optimization is all the rage today and it seems that every marketing firm and marketing department attempts to do some justice to “search engine optimizing” websites.…
What I’ve Learned About SEO That Every Business Owner Needs to Know
In today’s article Cathy, our newest staff member, reflects on what she has learned about SEO since joining our team that she thinks all small business owner should know.
Search Engines need to find your website with the phrases customers…
Go For Gold and Own the Search Engine Podium
Have you been inspired by the dedication our Olympians competing in Sochia, Russia?These athletes have dedicated countless hours of hard work into their sport and it pays off! What they can do on the mountains and ice is beyond belief.
This…
Growing Apples, Oranges and Potatoes – The Uncomplicated Explanation of Search Engine Marketing
The great Chinese philosopher Confucius once said, “Life is really simple, but we insist on making it complicated.”
Since its advent over 17 years ago there has been a lot of confusion over how Search Engine Optimization (SEO) really…
Track the Success of Your SEO Campaign
This approach is designed for businesses and SEOs who are looking for an additional way to look at the success of their SEO campaign beyond Traffic, Visibility and Conversion improvements.
It compares how much the traffic from your top organic…
Does Search Optimization Still Work and Is SEO Worth It?
Last week an interesting study by Econsultancy in partnership with Adestra came across my desk thanks to MarketingCharts.com. The headline read "Global Marketers Still Rate SEO ... as Tops for ROI"
The study found that 3/4 global marketers…
Search Engines and SEO Explained in 5 Minutes
When visiting a Search Engine, many ask, “How do I get my website to the top?”
The answer is Search Engine Optimization (also referred to as SEO).
SEO is an ongoing process of naturally improving the visibility of a website in Search…
Develop a Winning SEO Strategy To Be Proud Of
At its core, Search Engine Optimization functions to make a website more accessible for Search Engines to read and to make a website’s content more relevant for the words used by online searchers.
What is your strategy to make your website…
The Secret of Turning Rankings into Traffic
On occasion companies come to us with the complaint that they have obtained some great listings in the Search Engines but still do not get a lot of traffic.
This seems like a paradox right?
In theory organic traffic should increase as…
How To Use Schema.org Markup for SEO
If we told you schema markup language was an excellent way to improve how your website is shown in Search Results would you do it?
Bet one of the first! As of this writing it is estimated that only 36% of websites are using it!
We highly…
Following Ethical Search Engine Optimization Guidelines
An ongoing discussion in the SEO community is the difference between Ethical Search Engine Optimization and unethical SEO practices.
Ethical search engine optimization is when you present relevant and high quality information for your visitors…
Winning Habits of Effective SEOs – How Do We Measure Up?
A recent article posted by Neil Patel titled “7 Habits of Highly Effective SEOs” caused us to stop and think. Mr. Patel asked, “Why are some of these SEOs good at what they do while others aren’t?” and answered his question by presenting…