SEO Web design is the partnership between web design and Search Engine Optimization (SEO). More so, it is a philosophy that includes the user and lead generation within the design and planning process. Even more importantly, it is a methodology whereby SEO planning and strategy happens throughout, rather than as a post-launch activity. If you’re looking for a new website and/or SEO strategy, seek a company that includes comprehensive SEO as part of the planning process, in addition to the design and post-launch phases. Most co
Keyword Research
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Keyword ranking fluctuations happen all the time. It's normal.You finally start to see your web page ranking in the top search results for your target keyword phrase. Then suddenly, it disappears a lot faster than it took to get up there on page one. You start to panic. Have you forgotten the warnings of your SEO professional that keyword ranking fluctuations are a normal part of the process?Don't get worried or frustrated, or think something must be wrong. The good news is that in most cases, this sort of ranking fluctuation is perfectly normal. The search engines work behind the scenes to determine a website’s natural place in the order of things. Sometime that can take some time to settle down.SEO is a long-term strategy, and can sometimes be quite tumultu
/by Tony HutchcroftKeyword rankings are not always stable. In fact, especially when a website or piece of content is initially launched, the page will move around in the search rankings for various popular and related keyword phrases.You may notice that eventually, you settle a few pages in, only to move page by page fairly quickly, until you get to the first couple of pages of ranking results.Once you’ve landed in the top 10, 20 or 30 for a popular, competitive keyword phrase, moving further up the ranks can be slow-going.Generally, the top results are usually employing an SEO strategy,
/by MichelleEven with keyword research tools in hand, doing Hyperlocal Keyword Research is a challenging venture.Simply put, there’s not enough data available in most keyword research tools to provide definitive results for small businesses in humble locations.Before we dive into this article, let's first explain what we mean by “keyword research”.
/by Carissa KrauseKeyword research is the process of discovering what search queries people are typing into Search Engines like Google to find the types of products, services, or information you promote on your website. By bringing the content and words used on your website in line with what people are actually searching for you are optimizing your website.There are plenty of keyword research tools available to determine how many tim
Is Search Engine Optimization (SEO) just a buzz phrase you hear floating around the office among your colleagues?In this article our goal is to help you understand SEO better by explaining the fundamentals of how Search Engines work, what Search Engines need to rank your website and how we “SEO” a website in an effort to give the Search Engines what they need.
/by Chris GengeUnderstanding How Search Engines Work
Search Engines are the directories of the Internet. Imagine the Internet as the largest library in the world. Now picture finding an image or article in this vast library. Unless the image has some defining terms to enter into the library directory, that picture is just a piece of paper floating around without categorization in the miscellaneouKeyword Variations: “Subs & Soda” or “Grinder & Pop”?
This article discusses how to select specific keyword variations to target people by age, location and gender and outlines why it is important to ensure that your targeted keyword phrases, your website and your text copy all work together to increase conversions and sales.To aid in understanding this article, I will target potential visitors interested in a sub and a soda… or should I say a grinder and a pop?I first looked at soda, soda pop, pop and soft drink to determine which phrase is more popular by location, age and gender.I also took a look at subs, su
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