Technical SEO Factors

When we run basic website audit we look at a number of key technical SEO factors including:

Importance of Page Load Speed

Time is of the essence and this is one of the most important technical SEO factors to address. Your website visitors have little tolerance for pages that take more than a couple seconds to load. Search Engines also have a hard time visiting slow servers. It is best to keep your page load speed as fast as possible.

HTML Sitemap

An HTML sitemap is a page on your website that lists the complete URL structure of your website and includes links to all the website’s important pages. HTML sitemaps help your users find any page on your site quickly and is a very efficient way to distribute internal link juice between pages of your website.

XML Sitemap

A sitemap.xml tells Google about the pages on your website that it might not otherwise discover. Creating an XML sitemap ensures that Google finds all your site pages and can display them in search results.

Robots.txt File

Robot.txt files tell Search Engine ‘spiders’ which pages are off limits to display in their search results. This gets rid of duplicate content issues and pages you want ignored.

Canonical URLs

Canonical tags is another important technical SEO factor. They specify your preferred version of your URL (ex. vs. They also tell the search engines which pages are the same, eliminating duplication and helping to transfer credit to properties such as PageRank.

Additional Technical SEO Factors to Consider

Others elements that are included in our Full Website Audit that you should ensure are properly configured for SEO success include:

  1. Search Engine Friendly URLs
  2. SEO Friendly 301 URL redirects
  3. Proper internal link juice flow
  4. Proper host setup
  5. Proper domain registration
  6. Custom 404 Page

Need a Full Website Audit?

If left unresolved, these problems can be the most detrimental to your website, overriding the success of any SEO campaign, even if your campaign is done well. Let us examine your technical SEO factors with a Full Website Audit and provide a list of recommendations plus assistance in how to implement the improvements.

Want to get started with our SEO?

We’d be happy to tell you more about our SEO Company and start piecing together an SEO Campaign that will help your website get the traffic, leads and sales it deserves!

Contact 1st on the List

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Results Oriented: Go the extra mile to achieve results, strive to exceed goals and expectations and work to find solutions rather than focus on challenges.

Customer Focus: Understand client needs and goals, listen to what clients are saying, respond in a timely manner and ultimately derive value from satisfied clients.

Teamwork: Share information and resources in order to achieve outstanding results, be realistic and seek to understand others’ points of view and ideas.

Flexibility: Keep the big picture and end result in mind, look for new profitable opportunities and adapt practices to conform to changing trends and Best Practices.

Innovation: Challenge conventional thinking and learn from past experience and use it in the future.


Our primary focus is to help our clients set realistic goals based on their market and to develop long term feasible strategies that have strong potential for sustainable success. This is What Makes Us Different.

  • As our client you will be assigned a veteran SEO Project leader with at least 10 years of experience.
  • Our proven SEO methods are based on our ability to perform Detailed Site Audits which identify deeper SEO issues and work towards correcting them before optimization even begins.
  • A deep understanding of Search Engine history and how Search Engines work enable us to achieve long term, stable visibility for our clients with scalable growth.
  • We protect your website’s integrity by following a Best Practices approach employing only ethical, industry accepted strategies.
  • The ability to explore the best options to grow your visibility in the Search Engines means that you will have multiple solutions for any issue we come across.

About 1st on the List

1st on the List was founded by Chris Genge in 1997, a year before the birth of Google. For more than a decade, 1st on the List has consistently earned top rankings for “BEST IN SEARCH” by the Independent Authority on Search Vendors, TOP SEOs. 1st on the List specializes in custom SEO services, as well as pay per click advertising and SEO website design.

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Contact Us

To learn more about our SEO Company, 1st on the List, or to inquire about custom SEO services, please call us toll free at 1-888-262-6687 or send us an email. We look forward to serving you.