As a long-term client who requests our consulting and web development services as needed, Oil Depot asked our team to perform a Site Assessment. The particular areas of interest were overall site and theme functionality, site speed, major SEO issues, and redundant or unnecessary plugins.
The findings found several updates that could improve the original website. When looking at what was required to complete the updates, it was determined that a new website built in a brand-new WordPress theme would be a much more cost-effective option with the benefit of having a new website. The new website would also take care of security and functionality issues resulting from old or unused plugins.
There were over 800 pages of content to populate on the new website.
As part of the website redesign we also incorporated image optimization and website speed optimization to make sure it had fast load times which are important for both SEO and User Experience.
The finished result is a brand-new website built using a high performance, SEO Friendly WordPress theme. The client can now effectively manage their website and online marketing with confidence that their website is running at its best.