Shopify to WooCommerce Migration for Boston Jewelry Company

Client: GoldCrosses.com
URL: https://www.goldcrosses.com/

Established in 1970, GoldCrosses.com offers exactly what it’s website name implies – gold crosses – plus other meaningful handcrafted jewelry based on owner George Gartaganis’ Greek heritage. The website allows GoldCrosses.com to increase its customer reach from its New England location to across North America and the world.

For GoldCrosses.com, its reputation of excellent customer service and quality craftsmanship has driven growth over the last 50 years. In order to continue growing and take its online sales to the next level the 1st on the List team conducted an SEO and store migration from their existing Shopify platform to WooCommerce/WordPress.

The website includes easy to access product categories for crosses, necklaces, bracelets, and chains plus shopping by price point. The design is purposefully minimalistic and simple in order to showcase the beauty of each jewelry piece.

The integration of the blog allows the client to continue adding new information to the website to educate and inform potential customers on jewelry styles, materials, craftsmanship, and more.

This intuitive and easy to shop e-commerce website is the next step in growth for GoldCrosses.com – particularly during a pandemic where virtually everyone has shifted to online shopping to meet their buying needs. Its potential for superior SEO performance has everyone involved excited for future online traffic and sales.

Congratulations on the new website launch GoldCrosses.com!