About This Project
Client: Benefit Strategies Inc.
Benefit Strategies Inc. is an industry leading executive and employee benefits broker serving Alberta, Western Canada, and the Northwest Territories. With over 30 years of experience, President Daryl Smith and his team pride themselves in tailoring each employee or executive benefits package to meet client-specific goals.
The previous website was built in an unstable page builder platform that often broke down and required significant manual resources to correct. The frequent “break down and fix” cycle not only took a lot of time to monitor and restore but also put a damper on SEO growth (ie. stable rankings, increasing traffic, domain trustworthiness, user experience).
Our team got to work in creating a new WordPress website that would provide stability as well as an easy to use Content Management System (CMS). At the same time, the new website focused on modernizing the brand and placing a heavier emphasis on estate planning.
The new streamlined website clearly showcases the experience and expertise behind the Benefit Strategies Inc. team and all of the customized services they offer. The updated contact form helps to qualify incoming leads.
Congratulations Daryl, Chelsey, Chloe and the whole team at Benefit Strategies Inc.!