SUPPORT for SUSTAINABLE SOCIAL ENTERPRISE

Diversify Your Revenue and Further Your Impact

Sustainable social enterprise is more challenging today as traditional funding for social programs has become increasingly more difficult to secure. We can help.

Our digital marketing campaigns are designed to help support social organizations that are transitioning from traditional funding to more sustainable and scalable revenue streams. Let us help you further your social impact and compete in the mainstream business environment.

Customized Sustainable Social Enterprise Marketing

Do you operate a Canadian Charity, Non-Profit Organization, or Co-operative?

Is you social enterprise interested in diversifying your revenue stream away from limited (and often shrinking) traditional grant and donation sources?

Or, are you situated in the mainstream business sector, and now shifting from a single (i.e. financial) bottom line, to evolve your activity into a social purpose business that includes a broader social, cultural, or environmental benefit?

If you are about to launch or are operating a sustainable social enterprise, we can assist in developing a new SEO friendly website or dramatically enhance your existing website.

Strengthening Social Enterprises In Canada

The Time Is Now

The time is ripe to engage in sustainable social enterprise activity in Canada. In early 2020, the federal government unveiled a number of financial and capacity-building supports to strengthen social enterprise in Canada, through its Social Innovation and Social Finance initiatives.

Non-Repayable Grants

The Investment Readiness Program, which among other offerings, provides non-repayable grants of between $10K and $100K per social enterprise, to enhance capacity. This funding is open to community-based organizations, as well as privately owned companies. Approved uses of these grant funds include website development for sustainable social enterprise.

Enhanced Growth

In 2021, the Investment Readiness Program will blossom into a $2B financing opportunity for social enterprises, to access repayable supports.

Another area of opportunity for social enterprises specifically operated by charitable organizations lies in free Google Adwords grants (which provides up to $10,000 worth of pay-per-click support per month).

Our PPC experts can assist charities to secure, set up and maintain a successful PPC program.

LET US HELP YOU TO

Grow Your Sustainable Social Enterprise

TWO DECADES OF SUCCESS

Will Your Social Enterprise Be Next?

As a company that pre-dates Google (you read that right!), we have extensive experience assisting traditional business to build effective websites, drive traffic to those sites, and generate sales. We also have experience helping clients connected to the community and charitable sectors.

From international travel companies, to restaurants, retail, business and personal services, we are practiced in assisting clients to convert clicks to sales. We transfer our experience to your success as a sustainable social enterprise offering goods or services into the marketplace.

A common error for many community-based organizations operating social enterprises is that they should simply add a page to their existing non-profit website, promoting the business.

Generally speaking, charity and non-profit websites are established as ‘online brochures’ that tell the story about the organization, point to team members, and perhaps show annual reports or solicit donations.

As a sustainable social enterprise, the business must be able to compete with comparable goods and services in the mainstream marketplace. It therefore requires a more active platform, and one that speaks to a different audience.

SUCCESSFUL SOCIAL ENTERPRISES

See Who’s Doing It Right

Here are two of our favourite examples of best practices in this area:

Atira Women’s Resource Society, a charity in Vancouver, owns a sustainable social enterprise offering property management services. Each entity reflects a different brand identity across two distinct websites.

Communitas Supportive Care Society is an Abbotsford based charity, operating a social enterprise that provides shredding and recycling services. This venture supports the parent organization’s mission by providing employment and training to individuals with developmental disabilities, or mental health challenges. In addition, they’re generating sustainable revenue – year after year!

By using our SEO, digital marketing, and online visibility enhancement services, your social enterprise can reach new audiences, and take your cause – be it social, cultural, or environmental – to the next level.

DECADES OF EXPERIENCE TO

Grow Your Social Impact

We take “impact” a significant step further than traditional web design firms. As one of the top ten SEO companies in Canada, we can assist in driving customers to purchase the goods or services that your social enterprise offers.

A beautiful website is well and good: but driving traffic to that website through SEO and other technical approaches is key. Traffic translates to sales. Sales enable greater social enterprise impacts in your chosen cause.

We use a variety of digital marketing strategies to grow your sustainable social enterprise:

  • Causes We Support

    If your organization has a cause, a mission to change the world and the way things work for the better, we can help you.

  • Community Support

    Thrift stores, farmers’ markets, social marketplaces, community kitchens, virtual learning enterprises, or really any business that improves social, cultural, environmental, or community outcomes.

  • Help With Social Change

    Working with ventures like these is part of our own mission to help support positive social change, both at home and beyond.

Sustainable Social Enterprises, Non-Profits, and Charities We’ve Worked With

“Years of working hand in hand with a specialized team where they are always updating and redesigning our website to ensure it has the latest SEO and Web maintenance improvements, widgets and more. The 1st on the List staff are all quite friendly, professional and service oriented. They know what they are doing! It is a pleasure to work with such a great team and their [SEO] services are both cost-effective and outstanding!”

Sandra DiazSocial Media Manager, Riviera Nayarit Visitors & Convention Bureau

“As a local service club we have limited resources and limited skills when it comes to websites. We used two other resources in the past and this is our third incarnation. 1st on the List is the easiest, and most user friendly we have ever worked with. Their consultants are always available to answer questions and provide easy to understand instructions so that we can now look after our website virtually on our own. The ability to add, edit and delete pages is so simple and straightforward and it looks fantastic!”

Ron MareDirector, Abbotsford Lions Club

BENEFITS OF HIRING 1ST ON THE LIST FOR YOUR SOCIAL ENTERPRISE

We’ve Been Around Longer Than Google

  • Highly Experienced

    We have years of experience specializing in helping social enterprises to market their products or services, and enhance their impacts across North America.

  • Client Examples

    We have worked with a number of organizations hoping to achieve positive social, cultural or environmental objectives, or solve key issues. Some of our clients include groups like the BC Centre for Social Enterprise, Riviera Nayarit (non-profit), and Abbotsford Lions Club (charity) to name just a few.

  • Advanced SEO Techniques

    Our team will learn the ins and outs of your social enterprise, your website, and your current online visibility. Once we’ve conducted an initial audit, we dive deep into developing a customized SEO campaign designed specifically with your organizational goals in mind.

  • Paid Advertising Strategies

    Our highly experienced team of Paid Search Managers will set up, configure, and regularly optimize your paid advertising campaigns. Our team specializes in all of the major advertising platforms (e.g. Google, Bing, and Facebook). Ask your project manager about the Google Ad grants worth up to $10,000 per month in clicks for charitable organizations.

  • Specialized Web Design

    We have decades of experience developing highly customized and SEO-friendly WordPress websites. Our web designers will work with your team to ensure that your social organization’s vision and message is clearly communicated.

We are here to help

Digital Marketing and Search Engine Optimization (SEO) in particular are more about possessing the correct technical and marketing expertise than knowing the ins and outs of specific industries being promoted. The same best practices apply across the markets and we make the proper adjustments and improvements to ensure that our SEO clients’ web pages remain relevant and maintain visibility in the search engine listings.

We stay abreast of industry changes so that you can focus on the important nuances of your own endeavor!

Our Senior SEO and Project Managers each have 15+ years experience and have worked with clients from a wide range of industries. Always willing to take on something new, we are eager to learn more about your venture in particular, what makes your sustainable social enterprise unique, and how we can help you to outperform your competitors – regardless of the industry and marketplace in which you are situated.

AWARDS & RECOGNITION

best in search

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