Recent Google data changes in the query reports obtained through the Google Search Console (GSC) has caused a lot of headaches for website owners. Google has taken note of the confusion and recently issued a statement in an effort to clarify these Google data changes. For website owners (and for SEO companies) it was evident […]
The usual answer to this burning question is ‘it depends’. Luckily, thanks to a study from marketing data company Ahrefs, we finally have a more concrete answer. In order to determine the average age of the pages in Google Top 10 results, the team from Ahrefs took 2 million random keywords and pulled data on […]
https://www.1stonthelist.ca/wp-content/uploads/2018/09/google-search.png678960Angelahttps://www.1stonthelist.ca/wp-content/uploads/2018/08/logo.pngAngela2018-06-20 20:28:032019-01-08 11:43:16How Long Does It Take to Rank in Google Infographic
Keyword rankings are not always stable. In fact, especially when a website or piece of content is initially launched, the page will move around in the search rankings for various popular and related keyword phrases. You may notice that eventually, you settle a few pages in, only to move page by page fairly quickly, until […]
https://www.1stonthelist.ca/wp-content/uploads/2018/01/apple-devices-books-business-572056-2.jpg37785664Michellehttps://www.1stonthelist.ca/wp-content/uploads/2018/08/logo.pngMichelle2018-01-15 14:57:192019-02-08 09:52:03The Rise and Fall And Rise of Keyword Rankings
When was the last time you sat down to determine your average cost per lead generation? Do you ever question whether this is in line with other companies of your size, in your industry, or earning a similar revenue? A recent study published by HubSpot surveyed over 350 companies in order to compile cost per […]
https://www.1stonthelist.ca/wp-content/uploads/2018/08/pay-per-click-1st-on-the-list.jpg13331999Michellehttps://www.1stonthelist.ca/wp-content/uploads/2018/08/logo.pngMichelle2017-08-21 22:26:112019-01-08 11:45:22What is the Average Cost Per Lead?
What We Can Learn from New Mobile Page Speed Insights Mobile benchmarks are changing rapidly. According to an article on Think With Google titled Find Out How You Stack Up To New Industry Benchmarks for Mobile Page Speed, the average loading time for a mobile page is 22 seconds. This is an outrageous number considering […]
https://www.1stonthelist.ca/wp-content/uploads/2018/11/rawpixel-550994-unsplash.jpg38535983Carissa Krausehttps://www.1stonthelist.ca/wp-content/uploads/2018/08/logo.pngCarissa Krause2017-07-19 17:33:252019-01-08 11:46:33New Study Finds Average Load Time for a Mobile Page is 22 Seconds
Local search has become a de facto standard for businesses that service consumers in specific locales. Your online presences is just as important (if not more important) than your offline presence. If you are new to the scene of Local SEO and search optimization for your local or small business, here are five Google local […]
https://www.1stonthelist.ca/wp-content/uploads/2018/05/40105572-notepad-with-word-seo-concept-.jpg8661300Carissa Krausehttps://www.1stonthelist.ca/wp-content/uploads/2018/08/logo.pngCarissa Krause2017-07-10 08:00:292019-02-04 10:03:10Best Local SEO Tips and Resources for 2017
Did you know that one or two extra words in a search query can affect the type or types of SERP feature Google shows in its results? The team at getstat.com recently posted an article titled How SERP Features Respond to Search Intent Modifiers which shows that swapping search intent modifiers can result in dramatic […]
Emotions are a content marketing tool which SEO’s today can’t overlook. How we feel about a company determines whether or not we are compelled to share information about them and whether or not we bond with their brand. This is especially true for companies which offer intangible merchandise, such as services. Selling intangibles is based […]
https://www.1stonthelist.ca/wp-content/uploads/2018/06/seo-technical-audit.jpg6671000Carissa Krausehttps://www.1stonthelist.ca/wp-content/uploads/2018/08/logo.pngCarissa Krause2017-06-27 08:00:482019-01-23 15:50:093 Ways to Bring Emotion Into Your SEO Content Strategy to Build Brand Awareness and Trust
Several months ago, I read The Life-Changing Magic of Tidying Up Your Writing by Karen Hertzberg. It contained valuable information on being frugal with words that has changed the way I think about writing. Her main idea was to groom your blog and content writing down to the bare minimum. Writing less becomes more appealing […]
Are title tags still valid in the ever-changing world of Search Engine Optimization (SEO)? More so than ever! Having well-crafted title tags helps Google assess your page content. This, in turn, results in more accurate exposure for your web page. Exposure equates to better click-through-rates to your website which in turn influences and improves your […]
https://www.1stonthelist.ca/wp-content/uploads/2018/11/lead-generation-1st-on-the-list.jpg8531280Michellehttps://www.1stonthelist.ca/wp-content/uploads/2018/08/logo.pngMichelle2017-06-14 08:00:212019-01-08 11:55:5411 SEO Title Tag Tips and Tricks You Can Implement Today
Even with keyword research tools in hand, doing Hyperlocal Keyword Research is a challenging venture. Simply put, there’s not enough data available in most keyword research tools to provide definitive results for small businesses in humble locations. Before we dive into this article, let’s first explain what we mean by “keyword research”. Keyword research is […]
https://www.1stonthelist.ca/wp-content/uploads/2018/11/rawpixel-777267-unsplash.jpg26704000Carissa Krausehttps://www.1stonthelist.ca/wp-content/uploads/2018/08/logo.pngCarissa Krause2017-06-09 08:00:042019-01-08 11:57:04How To Do Hyperlocal SEO Keyword Research
We were recently asked to participate in an Expert Interview series with Media Shower, a Boston-based content marketing company focused on making content better. Since content plays a huge role in Search Engine Optimization (both from a visitor and Search Engine perspective) we thought this would be a great conversation. In the interview, Chris Genge was […]
https://www.1stonthelist.ca/wp-content/uploads/2018/07/Chris-Genge-1.jpg400400Carissa Krausehttps://www.1stonthelist.ca/wp-content/uploads/2018/08/logo.pngCarissa Krause2017-04-04 18:11:182019-01-08 10:59:291st on the List President Chris Genge Featured in Media Shower's Expert Interview
Clutch, a research firm located in Washington, D.C., just announced their list of leading SEO firms in Canada for 2017, and 1st on the List is at the top of the Service Focus list when it comes to Search Engine Optimization (SEO). We’re proud to have been awarded this prestigious position in Clutch’s top 10 […]
https://www.1stonthelist.ca/wp-content/uploads/2018/11/glenn-carstens-peters-203007-unsplash.jpg27124076Michellehttps://www.1stonthelist.ca/wp-content/uploads/2018/08/logo.pngMichelle2017-03-28 15:59:142019-01-08 11:58:161st on the List Named Among Top SEO Firms in Canada in 2017
What kind of tools do you give your website visitors to find more relevant information on your website other than the first page they land on? Are the Search Engines finding every page on your website and understanding how your pages are related? Internal link structure can address both of these issues, plus others. When […]
https://www.1stonthelist.ca/wp-content/uploads/2018/06/link-aquisition.jpg6601000Carissa Krausehttps://www.1stonthelist.ca/wp-content/uploads/2018/08/logo.pngCarissa Krause2017-03-20 18:14:422019-01-23 16:19:287 Reasons Internal Link Structure of Your Website Matters for SEO
Recently Britney Muller of Moz Blog indicated in a brief article titled Does Google Drop Featured Snippets Over Typos? on the Search Engine RoundTable site that a simple typographical error was the probable cause behind Moz losing a featured snippet. When the error was corrected, Moz reportedly regained the featured snippet in search. As mentioned […]
https://www.1stonthelist.ca/wp-content/uploads/2018/09/google-search.png678960Carissa Krausehttps://www.1stonthelist.ca/wp-content/uploads/2018/08/logo.pngCarissa Krause2017-03-13 17:07:082019-02-04 10:14:14Can Grammar Issues Eliminate Featured Snippets in Google Search?
Nothing is more frustrating when you’re attempting to research a current topic than getting results that are clearly outdated. I’m constantly adding dates to the beginning or the end of my search terms yet it can still be hard to find good results. I suspect that’s because few companies consider the year or the month […]
https://www.1stonthelist.ca/wp-content/uploads/2018/11/rawpixel-752512-unsplash.jpg28264000Carissa Krausehttps://www.1stonthelist.ca/wp-content/uploads/2018/08/logo.pngCarissa Krause2017-02-23 22:43:082019-01-08 12:02:153 Ways Chronology Cuts Out the Competition and Boosts Rankings
Google admitted in their Webmaster Central Blog on January 16, 2017, that they don’t have an official “crawl budget definition”, indicating that a single term would not suffice. They went on to indicate that they would clarify what they actually have and what it means for Googlebot. In this article, we will explore what Google […]
https://www.1stonthelist.ca/wp-content/uploads/2018/08/heli-skiing-featured-image.jpg533800Carissa Krausehttps://www.1stonthelist.ca/wp-content/uploads/2018/08/logo.pngCarissa Krause2017-02-04 08:00:492019-01-08 12:03:23Understanding Crawl Budgets and How to Increase Your Website Crawl Budget with Google
There’s a lot of discussion lately about SEO for voice search and how it’s going to change SEO in many aspects. I tend not only to agree but to also suggest that the acoustic nature of voice search will hasten the development of new ways to present your website data specifically targeted to those using […]
When was the last time you thought about your website’s security? If not recently, maybe now is the time. Both Chrome and Firefox are getting close to releasing the newest versions of their browsers that will noticeably mark your website as Not Secure to visitors. In this article, we will explain Online Certificate Status Protocol […]
https://www.1stonthelist.ca/wp-content/uploads/2018/06/depositphotos_7194795-stock-photo-solution.jpg6751023Carissa Krausehttps://www.1stonthelist.ca/wp-content/uploads/2018/08/logo.pngCarissa Krause2017-01-27 23:16:032019-01-08 12:08:05What is OSCP and How Does It Secure My Website with HTTPS?
The Chrome 56 Update Google has taken a very strong stance on website security over the last couple years and very soon its latest update will hit the web. Set to release sometime late January 2017, the new Google Chrome 56 browser will label any HTTP website that collects passwords and credit card numbers as […]
https://www.1stonthelist.ca/wp-content/uploads/2018/09/google-search.png678960Carissa Krausehttps://www.1stonthelist.ca/wp-content/uploads/2018/08/logo.pngCarissa Krause2017-01-27 00:13:512019-01-08 12:18:31Is Your Website Being Marked as Not Secure in Chrome?
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Google Data Changes Clarified in Recent Statement
Recent Google data changes in the query reports obtained through the Google Search Console (GSC) has caused a lot of headaches for website owners. Google has taken note of the confusion and recently issued a statement in an effort to clarify these Google data changes. For website owners (and for SEO companies) it was evident […]
How Long Does It Take to Rank in Google Infographic
The usual answer to this burning question is ‘it depends’. Luckily, thanks to a study from marketing data company Ahrefs, we finally have a more concrete answer. In order to determine the average age of the pages in Google Top 10 results, the team from Ahrefs took 2 million random keywords and pulled data on […]
The Rise and Fall And Rise of Keyword Rankings
Keyword rankings are not always stable. In fact, especially when a website or piece of content is initially launched, the page will move around in the search rankings for various popular and related keyword phrases. You may notice that eventually, you settle a few pages in, only to move page by page fairly quickly, until […]
What is the Average Cost Per Lead?
When was the last time you sat down to determine your average cost per lead generation? Do you ever question whether this is in line with other companies of your size, in your industry, or earning a similar revenue? A recent study published by HubSpot surveyed over 350 companies in order to compile cost per […]
New Study Finds Average Load Time for a Mobile Page is 22 Seconds
What We Can Learn from New Mobile Page Speed Insights Mobile benchmarks are changing rapidly. According to an article on Think With Google titled Find Out How You Stack Up To New Industry Benchmarks for Mobile Page Speed, the average loading time for a mobile page is 22 seconds. This is an outrageous number considering […]
Best Local SEO Tips and Resources for 2017
Local search has become a de facto standard for businesses that service consumers in specific locales. Your online presences is just as important (if not more important) than your offline presence. If you are new to the scene of Local SEO and search optimization for your local or small business, here are five Google local […]
How Search Intent Modifiers Affect Google SERP Features
Did you know that one or two extra words in a search query can affect the type or types of SERP feature Google shows in its results? The team at getstat.com recently posted an article titled How SERP Features Respond to Search Intent Modifiers which shows that swapping search intent modifiers can result in dramatic […]
3 Ways to Bring Emotion Into Your SEO Content Strategy to Build Brand Awareness and Trust
Emotions are a content marketing tool which SEO’s today can’t overlook. How we feel about a company determines whether or not we are compelled to share information about them and whether or not we bond with their brand. This is especially true for companies which offer intangible merchandise, such as services. Selling intangibles is based […]
3 Simples Ways Improve Your SEO Content Writing
Several months ago, I read The Life-Changing Magic of Tidying Up Your Writing by Karen Hertzberg. It contained valuable information on being frugal with words that has changed the way I think about writing. Her main idea was to groom your blog and content writing down to the bare minimum. Writing less becomes more appealing […]
11 SEO Title Tag Tips and Tricks You Can Implement Today
Are title tags still valid in the ever-changing world of Search Engine Optimization (SEO)? More so than ever! Having well-crafted title tags helps Google assess your page content. This, in turn, results in more accurate exposure for your web page. Exposure equates to better click-through-rates to your website which in turn influences and improves your […]
How To Do Hyperlocal SEO Keyword Research
Even with keyword research tools in hand, doing Hyperlocal Keyword Research is a challenging venture. Simply put, there’s not enough data available in most keyword research tools to provide definitive results for small businesses in humble locations. Before we dive into this article, let’s first explain what we mean by “keyword research”. Keyword research is […]
1st on the List President Chris Genge Featured in Media Shower’s Expert Interview
We were recently asked to participate in an Expert Interview series with Media Shower, a Boston-based content marketing company focused on making content better. Since content plays a huge role in Search Engine Optimization (both from a visitor and Search Engine perspective) we thought this would be a great conversation. In the interview, Chris Genge was […]
1st on the List Named Among Top SEO Firms in Canada in 2017
Clutch, a research firm located in Washington, D.C., just announced their list of leading SEO firms in Canada for 2017, and 1st on the List is at the top of the Service Focus list when it comes to Search Engine Optimization (SEO). We’re proud to have been awarded this prestigious position in Clutch’s top 10 […]
7 Reasons Internal Link Structure of Your Website Matters for SEO
What kind of tools do you give your website visitors to find more relevant information on your website other than the first page they land on? Are the Search Engines finding every page on your website and understanding how your pages are related? Internal link structure can address both of these issues, plus others. When […]
Can Grammar Issues Eliminate Featured Snippets in Google Search?
Recently Britney Muller of Moz Blog indicated in a brief article titled Does Google Drop Featured Snippets Over Typos? on the Search Engine RoundTable site that a simple typographical error was the probable cause behind Moz losing a featured snippet. When the error was corrected, Moz reportedly regained the featured snippet in search. As mentioned […]
3 Ways Chronology Cuts Out the Competition and Boosts Rankings
Nothing is more frustrating when you’re attempting to research a current topic than getting results that are clearly outdated. I’m constantly adding dates to the beginning or the end of my search terms yet it can still be hard to find good results. I suspect that’s because few companies consider the year or the month […]
Understanding Crawl Budgets and How to Increase Your Website Crawl Budget with Google
Google admitted in their Webmaster Central Blog on January 16, 2017, that they don’t have an official “crawl budget definition”, indicating that a single term would not suffice. They went on to indicate that they would clarify what they actually have and what it means for Googlebot. In this article, we will explore what Google […]
SEO Voice Search Trends in 2017
There’s a lot of discussion lately about SEO for voice search and how it’s going to change SEO in many aspects. I tend not only to agree but to also suggest that the acoustic nature of voice search will hasten the development of new ways to present your website data specifically targeted to those using […]
What is OSCP and How Does It Secure My Website with HTTPS?
When was the last time you thought about your website’s security? If not recently, maybe now is the time. Both Chrome and Firefox are getting close to releasing the newest versions of their browsers that will noticeably mark your website as Not Secure to visitors. In this article, we will explain Online Certificate Status Protocol […]
Is Your Website Being Marked as Not Secure in Chrome?
The Chrome 56 Update Google has taken a very strong stance on website security over the last couple years and very soon its latest update will hit the web. Set to release sometime late January 2017, the new Google Chrome 56 browser will label any HTTP website that collects passwords and credit card numbers as […]