MEET THE TEAM

Michael Mitov

Web Solutions Designer, SEO Specialist

Kelowna, BC

2018

A person with curly hair and a slight smile stands with arms crossed, wearing a gray sweater over a collared shirt. The background is light green with a subtle circular pattern.
5 star rating
5 star rating
5 star rating
5 star rating
5 star rating
“Michael is the go-to expert for our hosting and support services, ensuring clients get fast, reliable assistance whenever they need it. His dedication stands out—he’s always quick to implement requests, troubleshoot issues, and provide expert recommendations. With extensive knowledge of WordPress, website setup, and SEO, he keeps everything running seamlessly behind the scenes. Beyond his technical expertise, Michael is incredibly kind and always willing to help. His efficiency, problem-solving skills, and commitment to client success make him an essential part of our team and a trusted resource for everyone he works with.”
Keiran Griffiths
Managing Director

All About Michael

Michael has more than 20 years’ of expertise in web development and search engine optimization. He excels in every facet of WordPress, covering development, maintenance, security, optimization, and promotion. Additionally, he is skilled in local search strategies, lead pages and funnels, website audits, Google Analytics, and conversion rate optimization.

With a positive mindset and a knack for problem-solving, Michael is a key contributor to both our clients’ success and the 1st on the List team.

Career Highlights

A most recent highlight for Michael is relaunching That’s Coffee’s e-commerce website just prior to the COVID-19 pandemic. He helped this struggling online retailer who was in a multi-year slump of traffic and sales to be perfectly positioned for the surge in demand of ordering coffee beans online. Through a new mobile friendly website and integrating product schema, Michael was able to help the company achieve the best year of organic search traffic in 10 years. Annual gross sales are up 200% and there is a 269% increase in online orders. Learn more about the project here.

When I’m Away From My Desk

When he is not building SEO friendly websites Michael can be found biking or hiking.

Areas of Expertise

  • SEO
  • WordPress Development
  • Website Security
  • Site Audits
  • Google Analytics

Industry Certifications

  • Google Adwords Display Certification
  • Google Adwords Search Certification
  • Google Analytics Individual Qualification
  • Google Shoping Certification
  • Web Analytics Certified Strategist
  • Bing Ads Accredited Professional

My Client Feedback

“I haven’t looked back, and have been absolutely thrilled with the results and second to none service they provide! I emailed in a very stressed state, wondering what action I could possibly take generate the leads I needed to keep my business afloat. It wasn’t long after 1st of the List implemented certain strategies that I emailed again to share the exciting news of having had the busiest week of inquiries to date! 1st on the List has been a huge blessing to work with. They took the time to answer each of my questions and promptly followed up on anything I needed. I honestly cannot recommend them highly enough!”
Lisa Flynn
Director – Melbourne Voiceworks

Featured Design Projects

A person wearing a hat and glasses is working on an electrical panel filled with colorful wires. A logo for "Premium Electric Ltd" featuring a silhouette of a man is prominently displayed over the image.
After nearly a decade together, this site upgrade focused on simplicity, speed, and getting customers to take action fast. Packed with local SEO punch, the new website keeps Premium Electric out front and top of mind in their service area.
Modern outdoor lounge area at dusk with a swimming pool, surrounded by lush greenery. Sun loungers line the poolside, and a spacious open-air room with large windows is visible. The Revy logo is prominently displayed in the center.
With a goal to revolutionize the dynamic pricing software space, Revy’s website breaks into a cluttered field of lackluster competitors and offers a modern approach with personalized storytelling and vibrant custom visuals.
That's Coffee color logo over an image of dark roast coffee beans and a cup of espresso.
With declining website traffic and sales, That’s Coffee was long overdue for a new website with a more sophisticated mobile and search friendly platform.
A snowy mountain landscape with a few skiers descending a slope. Snow-covered pine trees frame the scene. An overlay shows the text: "VACATION RENTAL CO Powered by Hostaway.
A next level website design that shifts emphasis to more profitable property management contracts, all while boosting brand and trust.

What I’ve Been Writing About

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Quickfire Questions, Honest Answers

Honestly, it’s seeing our clients hit their goals. There’s nothing better than watching a website we’ve optimized drive more leads and boost their visibility. Every new technique or strategy I pick up has a direct impact on their success, and that’s what keeps me excited to keep learning.

If I weren’t in digital marketing, I would focus on designing and building custom-made furniture, as I used to do this decades ago. This would involve creating unique pieces that fit specific client needs and preferences, using high-quality materials and craftsmanship. I would enjoy the creative process of conceptualizing designs, selecting materials, and constructing functional yet aesthetically pleasing furniture that enhances living spaces.

Collaboration with team members is essential to delivering the best results for clients, and our strong communication plays a pivotal role in this process. We communicate fast in very efficiant way with each other, making it easy to share ideas and feedback openly. Each team member is always ready to step in and assist others, ensuring that workloads are balanced and that we stay focused on our common goals. By leveraging our diverse strengths and maintaining clear lines of communication, we create a unified approach that ultimately leads to exceptional outcomes for our clients.

In the coming years, the industry is expected to undergo significant transformations driven by increased personalization, advancements in automation, and a heightened focus on user experience (UX). As companies harness data analytics and machine learning, they will provide tailored experiences that resonate with individual preferences, enhancing customer satisfaction and loyalty. Automation technologies will streamline operations, allowing businesses to respond swiftly to market demands while reducing operational costs. This shift will also enable teams to focus more on creative and strategic tasks, fostering innovation. Concurrently, prioritizing UX will lead to more intuitive and engaging interfaces, ensuring that users have seamless interactions with products and services. Collectively, these trends will create a more efficient, user-centric landscape that not only meets but anticipates consumer needs.

In the future, we are excited to introduce a fully automated website development process that prioritizes user experience while ensuring each site is SEO optimized and fast loading. This approach will not only simplify the development workflow but also allow us to create highly personalized websites tailored to individual client needs. By leveraging advanced automation tools, we can efficiently implement best practices in design and functionality, enabling our clients to engage their audiences more effectively and improve their online visibility. Our commitment to innovation will help our clients stay ahead in the competitive digital landscape.

Creative Minds,

Proven Results.

Tap into our teams’ creativity and proven expertise! We’re ready to roll up our sleeves and get to working designing and executing meaningful marketing strategies for your business.

Book A Discovery Call

[NO HASSLE, NO PRESSURE, NO WORRIES – JUST MEANINGFUL INSIGHTS]

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