Want to be the go-to business in your area? Local SEO helps you rank higher in Google Maps, local search results, and “near me” searches so more customers can find you. In this section, we dive into Google Business Profile (formerly Google My Business), online reviews, local ranking factors, and the latest algorithm updates that impact your visibility. Whether you’re a small business or a multi-location brand, these insights will help you attract more local leads and stay ahead of the competition!
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Bad customer reviews can hurt more than just your feelings. It makes sense, obviously, that reviews have an impact on your reputation, your brand persona, and your bottom line. But did you know that customer reviews – all reviews, the good, the bad, and even the lack thereof – can impact your SEO, along with your…
404: bad. 301: good. Bigger isn’t always better, and definitely not when it comes to SEO and these two numbers. In case you’re wondering, we’re talking about 404 errors and 301 redirects. While that first sentence (the one about 404s being bad and 301s good) completely oversimplifies things (by now you really ought to know…
Why is Google Search Console important? “The best place to hide a dead body is on the second page of Google Search.” We’re not entirely sure who said this famous quote first. Not even Google could tell us. What we are sure of is: (a) Whoever said it first was 100% spot on…or 92% anyway…
Why is an SEO Website Technical Audit Important? An SEO website technical audit is akin to doing a regular check-up on your website. It helps you determine what’s working, what needs improvement, and where any critical fixes might be necessary. To be successful online, your website needs to function properly and be accessible for both…
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