Construction Company SEO

Get More Leads, Close More Jobs, Drive Business Growth

Wishing your website worked a little harder so that you don’t have to? We offer trades and construction SEO campaigns that can get your website seen in Google and more visitors to your website – which will ultimately lead to more inquiries, projects quoted, and closed jobs – all while building trust and confidence in your brand.

Let’s Talk

A drill, measuring tape, and spirit level are placed on a wooden surface alongside screws and wall plugs. Blueprints of a floor plan lay beneath them, suggesting a construction or renovation setting.

Proven Construction SEO Services

We'll change the way you grow your business.

As a construction company owner or tradesperson, your hands are full from dawn till dusk. The day is packed with project management, client meetings, material procurement, and ensuring the job site runs smoothly. Amidst the whirlwind, who has the time to sit down and update a website?

We understand these common struggles which is why our SEO services are tailored to the unique needs of construction companies. Our expertise ensures your business gains better visibility in Google search results, attracting more visitors to your website and ultimately generating more leads and jobs. By improving your online presence, we help you focus on what you do best – building and constructing – while we handle the digital marketing challenges for you.

Maximize a Limited Budget
Beat Out Competition
Steady Lead Gen
No More Writer's Block
No More DIY
No More Confusion

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Make the most of your limited marketing budget.

We have implemented successful local SEO construction campaigns focused on lead generation and know exactly what to focus on. This means your budget goes towards the most effective efforts to drive new leads and procure jobs.

Stand out in a noisy and competitive industry.

Don’t get frustrated over the fact that you are the most established and reputable tradesperson in your industry and yet still don’t rank on Google!

Establish a steady lead generation that is (mostly) hands off.

Stop thinking about where your next job will come from or relying solely on word-of-mouth. Better rankings, more traffic, more visitors contacting you.

Remove your writer's block and pressure of figuring out what to say.

Finding the right words to describe your services, projects, and expertise can be daunting. After a long day on the job site, the last thing you want to do is write blog posts or service descriptions. Let us do all the talking, or should we say writing.

Stop trying to hack your website SEO and hoping for the best.

Whether your last local SEO company promised instant #1 results or you’ve been optimizing your website on your own, you can stop relying on luck or Google’s favour. All of our SEO strategies are tested and proven to give long term stable rankings.

Put an end to local SEO confusion once and for all.

Local SEO is crucial for construction companies, yet it can seem like an unsolvable puzzle especially as it seems like Maps and Local listings are always changing and undergoing edits. Getting your business to appear in local searches involves understanding keywords, Google My Business optimization, and customer reviews – areas that can be overwhelming without expert help.

FEATURED PROJECT

Construction Working pouring concrete into a foundation

“This whole process has been surprisingly effective in finding the clients that need our service. 1st on the List is responsive to answer all my questions and concerns. They are approachable and it’s easy to ask questions on areas I may not understand yet. We are now pursuing additional opportunities with 1st on the List to keep growing our website and business.”

Silhouette of a man's head and shoulders

Nate Veldhoen

Owner, General Concrete

WHAT YOU NEED TO DO

Proven Construction Marketing SEO Services

When potential clients search for construction services online, you want your business to be at the top of the list. SEO for the construction industry is key to improving your online visibility, attracting more website visitors, and ultimately generating more leads and jobs. Here’s what we suggest to make the biggest difference.

Local SEO

Let’s skip all the heavy competition and focus our efforts on your local market and the most coveted and profitable jobs and services.

Content Creation

Let’s create the content your website needs to accurately describe all of your core services and service regions. While we’re at it, we will create valuable FAQ’s, explain your processes and what to expect, and overall create a create impression that portrays your company values.

Site Speed Optimization

You need to showcase your work throughout your website and in a project gallery which means you also need site speed optimization to keep the images and pages loading as fast as possible.

Website Optimization

Website optimization for construction companies involves fine-tuning the site’s performance, usability, and content to enhance user experience, attract more visitors, and ultimately drive conversions and leads within your competitive market.

Ongoing Monitoring and Growth

You’re on the road and at the jobsite – you don’t have time to be wondering what else you could do for your website and SEO. Let us take care of that with monthly monitoring and maintenance work that can also include exploring new growth and opportunities.

Review Generation

Testimonials, reviews and word of mouth are crucial in your industry. Let’s make sure we generate good feedback about your services through your website, Google, Facebook, and other critical touchpoints.

Are we a good fit?

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Book a Discovery Call

PROJECT SPOTLIGHT

Stories of People Like You

Doubled Workforce, More Qualified Leads in Primary Region

General Concrete saw huge growth as they started to attract more jobs in their desired regions and doubled their team in order to keep up with demand.

Tell Me More!

Family Plumbing and Heating featured image showing a person working under a sink.

Grown from 1 to 6 Employees Due to Drastic Increase in Website Inquiries

Another growth success story – the new website for Family Plumbing and Heating brought in more job inquiries and they were able to scale up from a one man operation quite quickly.

Tell Me More!

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why choose US

Local SEO That Brings High Quality Leads

We specialize in SEO for construction, contractors, and trades, ensuring your website attracts high-quality leads and ranks for the right searches.

We help you dominate your service area with hyper-targeted local SEO strategies, so you’re the first choice when customers search for your services.

You focus on building and remodeling—we’ll handle the SEO. Our strategies bring in steady, qualified leads so you can grow without chasing business.

With 25+ years of experience, we create SEO strategies that provide lasting results, keeping your business visible and competitive for years to come.

We’re a team of friendly, knowledgeable Canadian SEO experts who genuinely care about your business. We’re easy to talk to, responsive, and committed to helping you grow with integrity.

glad you asked

Frequently Asked Questions

Whether you’re a contractor, tradesperson, or construction company owner, understanding how SEO can bring in more leads and jobs is key to growing your business. Below, we answer common questions to help you build a stronger online presence.

In today's digital landscape, potential clients often search online for construction services. Effective SEO ensures your company appears prominently in search results, increasing visibility and attracting qualified leads. This heightened online presence can lead to more project opportunities and business growth.

Local SEO focuses on optimizing your online presence to attract business from relevant local searches. For construction companies, this means appearing in searches like "commercial builders near me" or "residential construction services in [City]." By targeting these local queries, you connect directly with clients in your service area, leading to higher conversion rates.

Effective strategies include:
Keyword Optimization: Targeting terms like "general contracting," "home renovation," or "commercial construction."
Content Creation: Developing valuable content such as blog posts, case studies, and service pages that address client needs and showcase your expertise.
Technical SEO: Ensuring your website is mobile-friendly, has fast load times, and is easy to navigate.
Local SEO: Optimizing your Google My Business profile and acquiring local citations to enhance local search visibility.

Absolutely. If your previous SEO efforts yielded positive results, we’ll review the strategies implemented and build upon that momentum. Understanding what worked well allows us to refine and enhance those tactics, ensuring continued growth and success.

In cases where previous results were not as expected, we’ll conduct a thorough audit to identify gaps and opportunities for improvement. Our team will analyze what was done, pinpoint areas that need adjustment, and develop a robust strategy tailored to meet your specific goals. By learning from past experiences and leveraging our expertise, we aim to deliver superior outcomes and maximize the effectiveness of your SEO campaign moving forward.

Generally speaking, our constructionSEO services range in price from $800 – 2,000/month, depending on your website, competitiveness of your target market, and business goals. We have Local SEO packages as well as Custom SEO packages to meet your needs.

SEO is a long-term investment. Typically, noticeable improvements in rankings and traffic can take 3 to 6 months, depending on factors like competition, keyword difficulty, and the quality of your SEO strategy.

Absolutely. SEO levels the playing field by allowing your company to rank for niche keywords and local searches. By focusing on specific services or regional markets, you can attract clients seeking specialized expertise, effectively competing with larger firms.

Key performance indicators include organic traffic, keyword visibility, conversion rates, lead quality. Regular reporting and analysis help refine strategies for continuous improvement.

Yes, we offer Google Ads management services to complement our local SEO construction campaigns in order to enhance lead generation for your business. Google Ads can be particularly effective in attracting immediate leads or filling in gaps during slower seasons. Our team will strategize, optimize, and monitor your Google Ads campaigns to maximize their effectiveness and ensure they align with your business goals.

Integrating Google Ads with our SEO strategies provides a comprehensive approach to increasing your online visibility and driving qualified traffic to your website. Whether you need to boost leads quickly or maintain a steady flow of inquiries, our tailored Google Ads campaigns are designed to deliver results that align with your business objectives.

If your goal is to quickly generate leads or drive traffic to specific landing pages, paid advertising can be highly effective. It allows you to target specific demographics, interests, and behaviors, reaching potential customers who may not be reached through organic search alone. Additionally, paid advertising can complement your SEO efforts by providing additional exposure for important keywords and attracting traffic while you work on improving your organic rankings.

However, if your primary goal is to establish long-term visibility and authority in your industry, SEO is essential. It helps build a strong foundation for your online presence, ensuring sustainable traffic growth and increased brand awareness over time.

Ultimately, the decision to run Google AdWords or sponsored social media posts alongside SEO should be based on your unique marketing objectives, budget, and target audience. A well-rounded digital marketing strategy may include a combination of both organic and paid tactics to maximize results and reach your overall business goals.

See Our Full FAQ List

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Craftsmanship Matters—In Your Work and Your Website

In construction, every great project starts with a solid foundation—your online presence is no different. If your website isn’t helping you win more jobs, it’s time to rebuild with a strategy that works. Furthermore, I’m sure you’ve seen the poor results of a DIY home project or work done by someone underqualified. The same applies to your online presence—when done right, it brings in steady leads and helps your business grow.

Keiran Griffiths

Managing Director, 1st on the List

Let’s Build Your Success.

Growth doesn’t happen by chance. Let’s look at where you are, what’s holding you back, and how to get more visibility, more bookings, and more control over your online success. Use this form to book a call with Keiran to start building a smarter SEO strategy.

“Your expertise has been a tremendous asset to our company ... in the last 6 months of 2024, we had larger average job size, qualified leads and some we didn't need to bid and compete for.”

Willson

Keen on Green

“We have seen a steady increase in web traffic and quality leads since first working with 1st on the List. And we continue to see monthly increases through their efforts.”

David Perkinson

PRI Graphics

"They have helped my firm grow organic web traffic month over month and their ongoing support and guidance is something you don’t typically receive from other established competitors.

Salvatore Lavorata

Manning Elliott LLP

[NO HASSLE, NO PRESSURE, NO WORRIES - JUST MEANINGFUL INSIGHTS]

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