Evergreen Building Maintenance asked us to assist in their major brand refresh with a website redesign. It was critical to get the new website just right in order to:
- Protect the hundreds of existing rankings secured through years of investing in SEO
- Set Evergreen up for future success in additional rankings, traffic growth, and ROI
- Strengthen the new brand and messaging of Evergreen
The client has a massive network of municipalities, personnel and contracts and thus the website had to be sophisticated enough to cater messaging to each target audience and geographic market. Specific considerations were taken in order to continue SEO marketing across multiple cities and provinces. The new design included migrating over 250 pages into the website.
The design process also included significant Conversion Rate Optimization strategies and implementing best practices across the website to help ensure that new visitors are converted into clients. This steady stream of new leads and contracts is a critical aspect of business growth and expansion.
We are excited to be part of this growing company and see where this new WordPress website takes them.
Congratulations on the new website Evergreen Building Maintenance!