We configured and customized a WordPress template that was ideal for marketing a beer festival. The template was mobile friendly and had important elements required for organizing the festival.
Client: Brewhalla Beer & Music Festival
1st on the List developed a high-end craft beer website design to elevate the digital marketing presence for the Brewhalla Beer & Music Festival. The purpose of this project was to inform interested persons, encourage them to purchase tickets, and attract sponsorships. Their new website was built to be responsive on all device types, be lightening fast, and rank for “beer festival” related terms in the markets where they host a festival.
The Brewhalla team were looking for ways to improve their existing website, encourage more ticket sales, and keep attendees informed and educated on the safety rules at the festival. They had seen competitor festivals with more informative websites and they knew they wanted to offer that for their valued attendees so they asked us to help them with a new craft beer website design.
- Consulted on the navigation, site structure, and general layout of the new website.
- Analyzed several competing websites to get a sense for what elements are critical to the buyer journey and how to persuade interested visitors to take action and purchase tickets.
- Optimized the entire website for mobile, tablet, and desktop responsiveness so that no matter where the visitor is viewing from it is a flawless presentation.
- Integrated their Eventbrite ticket purchasing system into their website with a thoughtful layout that allows for them to add new festivals without much impact on the future design of the website.
Going forward, 1st on the List looks forward to supporting the Brewhalla team with any web design services they need, provide consulting, and assist with the maintenance and marketing of the website.
The Finished Result
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