Project Kickoff: Access Information

In order to start your project or campaign as planned we will need access to several areas of your website, hosting, and third party tools. We need this access throughout the duration of your campaign in order to:

  • Review website settings
  • Access reports and website data
  • Implement necessary SEO updates (once approved)
  • Monitor website SEO health through duration of campaign

Many clients opt to set up separate user accounts (ex. 1OTL or 1stonthelist as a username with its unique password) for our team to use rather than providing their own user access. If you do this please ensure you provide Admin Level Access so that we are able to review/update all the crucial areas necessary for the success of the campaign.

Note: A strong password should be at least 15 characters, have both uppercase and lowercase letters, numbers, and symbols like !@#$%.

There is a Save and Continue Later link option at the end of this form if you are unable to finish in one sitting.

  • 1. CMS Access

    Administrator access to your website admin panel (example: WordPress, Shopify)
  • 2. cPanel Access

    Access to your web hosting control panel. If not known please contact your web host provider.
  • 3. FTP Access

    This is website host related, often if we have proper cPanel access we can set up our own FTP access. If not known please contact your website host provider.
  • 4. Google Analytics

    Please add [email protected] to your Google Analytics account. We will need this access to look at past and current website performance, as well as monitor performance moving forward. Learn how to add a user to Google Analytics: https://support.google.com/analytics/answer/1009702
  • 5. Google Search Console (formerly Webmaster Tools)

    Please add [email protected] to your Google Search Console account. Google provides crucial information on website indexing and errors that need to be fixed. We can also direct Google how to read your website through Search Console. Learn how to add a new owner to Google Search Console: https://support.google.com/webmasters/answer/2453966 (scroll down to "Add or remove owners" instructions)
  • 6. Google Tag Manager

    Please add [email protected] to your Google Tag Manager account. Google Tag Manager allows for streamlined and more complex goal conversion tracking. Learn how to add a user to Google Tag Manager: https://support.google.com/tagmanager/answer/6107011?hl=en
  • 7. Google Business Profile (formerly Google My Business)

    Please add [email protected] to your Google Business Profile (formerly Google My Business). Google Business Profile is your business listing in Google/Google maps that can be customized and optimized. Learn how to add a user to Google My Business: https://support.google.com/business/answer/3403100
  • 8. Website Developer and Technical Support

    Some clients prefer that we communicate directly with their web developer regarding technical implementations and updates on their website. If you would like us to be in direct contact with your web developer (whether third party or in house) please provide us with their contact information. Note: When communicating with a client's web developer we make sure to always CC you on any contact so you stay in the loop.
  • 9. Test Server

    Some clients have a separate test server where changes are first implemented and tested prior to going live on their websites. If this is your case please provide us with access information to apply approved SEO work to your test server.
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