Sales Funnel Template and Diagram 1st on the list

How to Create a Sales Funnel to Increase Your Business’ ROI

Setting up your sales funnel may not be easy but it’s the best way to convert eyes on your website to money in the bank. Traffic. Leads. Sales – Get traffic to your website. Build leads and contacts. Convert leads into sales. We’re tempted to hashtag this simple three-string chain of events “business goals.” Like #relationshipgoals…

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Don’t Delay! The Importance of Regularly Updating Your WordPress Website Themes and Plugins

Why update WordPress plugins is a very common question…more common than you might think. Keep in mind, however, that WordPress plugins and themes are software programs. Over time, these programs can become outdated, or the software developer may have released newer updated versions with better features or even bug fixes. So, the main answer to…

An SEO Perspective to Being Held Hostage by a Web Developer or Host

Do you know if you have full control over your digital assets? On occasion we have clients who are restricted to what changes they can make on their website because of limitations placed by their web developer or web host. We feel the frustration our clients have towards being stuck between the proverbial rock and…

LSI & Artificial Intelligence Behind Google’s Algorithm

In order to attempt to understand how Google’s algorithm works and how LSI (Latent Semantic Indexing) is applied, you need to first understand where it all comes from. These concepts may sound strange at first but once you start putting it all together it begins to make a lot more sense. First and foremost Google…