Not everything fits neatly into a box! Our Miscellaneous category covers a mix of SEO, digital marketing, and industry insights that don’t fit under our main topics—but are still packed with value. From emerging trends and Google updates to marketing strategies and expert opinions, you’ll find a little bit of everything here. Stay curious, explore new ideas, and check back for fresh perspectives on the ever-changing world of online marketing!
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You don’t need to be a technical whizz-kid to use available page speed tools to find out how fast your website pages load is. You only have to have tried to load a slow website once on your Internet travels to know that you have no patience for it. The back button is right there….
Want to learn how to rank higher on Google Map? If your business doesn’t rank well on Google Maps, does it even exist? It is common knowledge that the 3-pack on Google Maps is the holy grail of local search, and that appearing as one of the hallowed trio is a feat that can be…
Have you been diligent in growing your social media following? Don’t let a friend of a friend’s friend tell you the number of social media followers you have doesn’t matter anymore. They’re wrong, and we are here to tell you why you must continue. You do need to grow your social media following, otherwise what’s…
Influencers. Love ‘em. Hate ‘em. Depending on who you’re talking to, and talking about, influencers are either the sponsored scourge of social media, who fake it to make it, or they are beacons of marketing genius, sponsored or otherwise, idolized by millions for their authentic content. (Sometimes even for good reason.) Either way, influencers have…
Patience may be a virtue, but it’s not one valued in the world of the web. Whatsoever. Your website needs to load fast. And if it doesn’t, you need to improve your website speed – fast, or your users will click away – lightning fast. Don’t believe us? Take a look at these Kissmetrics website…
When it comes to page speed load time, slow and steady does not win the race. Not when it comes to your website anyway. In the online world, the hare wins the race and the turtle… well, he’s completely irrelevant. What we’re trying to tell you is that the faster your page speed load time,…
It is a truth universally acknowledged, that a business facing economic recession may be tempted to cut, or at least cut back, their marketing budget first. For many, recession marketing simply means no marketing. Don’t do it! While seemingly a logical step, the reality is that continued marketing during a recession can mean the difference…
Did you know that just one or two extra words in a search query can affect the type or types of SERP features Google shows in its results? In the world of SEO, we call these one or two extra words ‘search intent modifiers’. Why are we bothered with just one or two extra words?…
Bad customer reviews can hurt more than just your feelings. It makes sense, obviously, that reviews have an impact on your reputation, your brand persona, and your bottom line. But did you know that customer reviews – all reviews, the good, the bad, and even the lack thereof – can impact your SEO, along with your…
How important are social media sites for SEO? These two words: social media…will often conjure up two more words: love hate. Whether you love or hate social media, the fact remains that out of a total worldwide population of 7.710+ billion (according to Worldometers, June 2019): That’s worth repeating – 3.499 billion people are active…
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