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Website speed is all the rage today.
Did you know that in 2014 Site Speed was voted one of the top search ranking factors?
Site speed contributes to a better user experience overall and hundreds of businesses are finding that as they make their website faster they get better rankings, more traffic, higher conversion rates and ultimately more sales.
Here are 6 of the best free website speed test tools you can use to evaluate your website speed.
As you use these tools remember that the rule of thumb is a page should load in less than 2 seconds. Websites that rank in Top 30 positions load in less than 1.3 second mark (SearchMetrics.com).
Use this tool to run a full page test to find the load time of each page. This website speed test helps you analyze your page and find where slow bottlenecks occur. The tool also gives you the page load time, page size an overall grade out of 100 plus how fast your webpage is in comparison to all tested websites.
A favorite of our website auditors this free tool to test site speed gives you a score for both the first view and for the repeat view. It tells you how long it takes for the first byte to load, how long it takes to start rendering and the time, number of requests and bytes required for the page to fully load. The tool also gives you a letter grade for a number of speed factors including progressive JPEGs, cache static content, keep-alive content and compress transfer.
Google’s tool to hep you make your web pages fast on all devices gives you a page speed score for both desktop and mobile platforms plus a number of recommendations to increase your page speed.
If you have Google Analytics set up to track your website traffic you can also see website speed for pages at specific points in time. Select Behavior from the left navigation and choose Site Speed Overview.
If you have Webmaster Tools set up for your website you can also see your average website speed over the last three months. Look for the average speed and any major spikes in load time, which can suggest server issues. Select Crawl from the left navigation and choose Crawl Stats.
This add-on available for most browsers grades your web page and offers suggestions to improve the page performance. It’s a great way to quickly test speed on any webpage you may visit and is great for competitor analysis too!
Is it time to make your website faster? Our Website Auditors are skilled at finding what is slowing your website down and providing prioritized lists of how to gradually improve your website speed. After all, Amazon found that a one second slow down could cost them $1.6 billion in sales each year.
What is your slow website costing you?