Tag Archive for: online marketing
Stats, Tips & Opportunities You Need To Know To Win The Internet In 2021
As 2020 has ended and we are now into a new year we thought it might be prudent to put together an SEO stats infographic.
This is a time for us to reflect on the important lessons we can learn about the value of having a diversified, agile,…
Social Media Marketing vs Social Media Advertising
Social media isn’t just a nice-to-have, it’s a must-have so, in this post we are going to look at social media marketing vs social media advertising.
Given the current circumstances of COVID-19, social distancing means social media is…
How Can Influencer Marketing Help You Grow Your Business?
Influencers. Love ‘em. Hate ‘em. Depending on who you’re talking to, and talking about, influencers are either the sponsored scourge of social media, who fake it to make it, or they are beacons of marketing genius, sponsored or otherwise,…
How to Deal With Recession Marketing
It is a truth universally acknowledged, that a business facing economic recession may be tempted to cut, or at least cut back, their marketing budget first. For many, recession marketing simply means no marketing.
Don’t do it!
While…
5 Online Marketing Trends in 2018
Online marketing has opened up marketing avenues for businesses. Every year new technologies appear making it easier for companies to target and market to their potential customers. The Internet has changed the face of how a business communicates,…
What To Do If You Are Not Getting Leads From Your Website
I know that you want to see results from your website project. And I know it can be disappointing when you don’t start getting results soon after you have launched the website. It is natural to want to give up on the whole idea and conclude,…
Don’t Miss the Most Existing Marketing Opportunity in 2015
Recently Econsultancy and Adobe asked over 6,000 marketing, digital and e-commerce professionals around the world the question,
"What is the marketers' single most exciting opportunity for 2015?"
Over 1 in 5 (22%) responded “Customer Experience”.
What’s…
Bad Yelp Reviews and Low Star Ratings
Bad Yelp reviews is every business owner’s worst nightmare.
You wake up to find that a disgruntled customer has written a terrible Google or Yelp review of their recent experience at your restaurant, salon, office or store. Their words…
Which of These Marketing Hats Do You Wear?
Tired of wearing three, four or maybe even five different hats at once?
As a small business owner you have probably experienced the precarious juggling act of being your own Sales Team, Website Developer, Social Media Guru, Advertiser and…
Understanding the Reach and Purposes of Popular Canadian Internet Marketing Strategies
Internet marketing in Canada may be defined as any form of online marketing strategy done via the internet (or the World Wide Web) that supports a website’s marketing efforts.
Banner ads were first used in 1993 and in the one and a half…