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Late last week RKG released the latest mobile traffic trends in their quarterly digital marketing report which show website traffic stats for Organic search visits in the last quarter of 2013.

Mobile Website Traffic Statistics by Search Engine

The numbers don’t lie: Smartphones and Tablets now accounts for 32% of all Google organic search visits in the last quarter of 2013.

mobile share of search engines 2013

Source: RKG & MarketingCharts.com

It is interesting to note that Google has a slightly higher mobile share with 32% of its searchers using mobile devices compared to Bing who only has 14% of its searches using mobile devices.

Mobile Website Traffic Traffic Trends Over Time

Since the beginning of 2012 we have seen mobile share of organic search visits increase from 15% to 29%. This means that 1 out of 3 of your website visitors is viewing your website on a small screen size and using their fingertips to navigate through the website. What are you doing to make this an enjoyable experience?

mobile share of organic search engine visits

Source: RKG & MarketingCharts.com

The Future of Mobile is Here

These mobile website traffic trends can’t be ignored any longer! How does your website compare to these mobile website traffic benchmarks?Read more about our mobile web design or ask us about how we can help you capitalize on all this mobile search traffic.


Carissa Krause

Carissa Krause is currently a marketing and project specialist at 1st on the List. Over the years she has worked with clients on a wide range of projects that include areas like local SEO, backlink profile review, content development, social media, and more. Whatever the project may be Carissa focuses on achieving greater efficiencies and putting plans into action.