SEO News and Google Updates – September 2015
Here’s what’s making news in the SEO community in the last several weeks.
Google Says HTTPS Sites May Get Ranking Boost
In a hangout this month between Bruce Clay and Gary Illyes of Google, Illyes reconfirmed that Google’s HTTPS ranking…
Why is my website slow?
Website speed matters. In fact it is one of our main priorities when helping our clients optimize their websites. Site speed affects how well your website ranks, how much traffic you get from the Search Engines and how your visitors engage on…
Google Says Secure HTTPS Sites Rank Higher
For a number of months now we've suspected an https ranking factor and that Search Engines will slowly start to prefer HTTPS/ SSL websites. Recently, Google officially confirmed HTTPS as a ranking signal:
Security is a top priority for Google.…
5 SEO Tweaks You Can Make When Updating Your Website
Every day we work with bloggers, marketing coordinators, and receptionists, providing effective SEO tweaks they can do themselves when tasked with the job of keeping their company’s website current and updated.
Companies are constantly…
New Website Speed Optimization Presentation
2 seconds.
One-miss-is-sip-pi, two-miss-is-sip-pi.
That is the tolerable wait time for a website to load.
A recent study by SearchMetrics.com analyzed websites ranking on the first three pages of results and found that on average, the…
Are You Making These Costly SEO Image Optimization Mistakes?
Image optimization is important. Why?
Google estimates that 50% of today’s online marketplace is driven by image content. More than ever people are relying on image search results to answer their questions or to search for new ideas.
Image…
Track the Success of Your SEO Campaign
This approach is designed for businesses and SEOs who are looking for an additional way to look at the success of their SEO campaign beyond Traffic, Visibility and Conversion improvements.
It compares how much the traffic from your top organic…
How To Use Schema.org Markup for SEO
If we told you schema markup language was an excellent way to improve how your website is shown in Search Results would you do it?
Bet one of the first! As of this writing it is estimated that only 36% of websites are using it!
We highly…
Is Open Graph Protocol the Answer to Facebook SEO?
As a content producer or a business owner, Facebook can be extremely valuable because it gives you access to a massive active audience at a single entry point; Open Graph Protocol can help you take advantage of that.
Broadly speaking Facebook's…
How to Design a Custom 404 Error Page
Have you ever been frustrated by trying to visit a particular web page and instead of being greeted with the content you are looking for you get a 404 page instead?
Messages such as "Page Not Found" or "Requested URL not Found" can be extremely…
Is it true that the size of a website affects its rankings?
This was true in previous years when big sites with a lot of pages always seemed to rank better than smaller sites.
However, thanks to the sophistication of Search Engines, the quality of the website plays a much larger factor in determining…
Setting up Additional Domains for a Website
There are many ways to set up additional domains to point to your website, and some of them are pretty simple.
You can forward domains to your current website through your domain registrant but this results in a 302 redirect.
You can…