The latest numbers by comScore are out and Bing search percent has officially hit the 20% market share in the US:

Entity Share % (March 2015)
Google Sites 64.4%
Microsoft Sites (Bing) 20.1%
Yahoo Sites 12.7%
Ask Network 1.8%
AOL., Inc. 1.1%

The Bing vs Google percentage debate is still ongoing. Google is still very much the “big player” and essentially the Search Engine most businesses focus on ranking well. However, don’t forget that Bing search percentage is actually around 33% since it serves results in Yahoo search too.

Take a look in your own Google Analytics account to see what percentage of your search traffic comes from Google and what percentage comes from Bing. Compare your own traffic to overall share.

Read all of our Bing articles to become more familiar with this Search Engine.