How do dynamically generated pages affect my search rankings?
A dynamic website requires certain pieces of information before returning a page; this may include session id’s, cookie data or query strings. You can tell if you have dynamic pages as the URL has special characters within it. Examples of dynamic pages: http://www.yourdomain.com/?s=organic+cat+food (Search Query) http://www.yourdomain.com/index.php/?cat=10 (Category) http://www.yourdomain.com/cat-food/session-id-980342 (Session ID) Unfortunately, search engines do not ...
Reflections on Recent Panda Updates
It has been over a month since the most recent Panda update (2.5) hit the web. How has your website fared? Before we start let’s take a step back and remind ourselves the purpose of Panda. Panda is Google’s most recent algorithm update; its goal is to reduce duplicate content and promote useful content on ...
Does it matter what order you place words in a keyword phrase?
Yes the order of your keyword phrases is important. The general practice is to list the keywords in order of importance. For example you may choose “blue mountain Jamaican coffee” over “Jamaican blue mountain coffee”. You should also research which variation of the keyword phrase gets searched for most and gets the most search traffic. If “blue ...
Do I need to optimize for both the singular and plural version of my keywords?
No you do not need to optimize for both the singular and plural version of your keywords, nor do you need to include both in your meta tags or in your page content. Keep in mind that people generally use the plural version of words when performing search queries so you will likely opt to include the plural version ...
Do you have what it takes to be our SEO Client?
If you have taken an Introduction to Business or Intro Marketing class the very first thing your teacher would have covered is the 4 P’s: Product Price Place Promotion Search Engine Watch recently had an interesting spin on this concept in generating the “4 P’s of Search Engine Optimization”: Proactive – Internet marketing and SEO ...
What SEO Blogs do you recommend for someone who is new to SEO?
The SEO industry can change and does change so fast that it is important to stay up to date with new trends, and to use trustworthy sources to help keep you informed. We would suggest that you start by following: SEO Book – www.seobook.com/blog Matt Cutts (Google Associate) – www.mattcutts.com/blog Search Engine Land – www.searchengineland.com/blog Search Engine Roundtable ...
Will duplicate content harm my site rankings?
Unless your duplicate content is in direct violation with a copyright, duplicate content will do little harm to your website in terms of rankings. With that said however, it also provides no real benefit, other than providing information to your visitor. Search Engines only credit the first website it crawls and indexes with the authorship of the ...
What Do You Mean “Customer involvement”?
As a business owner when was the last time your SEO Company asked you for your help and insight? As a search engine optimizer, I like to focus on doing what I do best – optimizing websites. However, this is often near impossible without the help of the marketing manager or, in the case of ...
How do I submit my site to Google, Bing and Yahoo?
In earlier years it was necessary to submit your websites to the major Search Engines. However today Search Engines are able to find and index your web pages on their own if you create a link to them through an existing page, create a blog post or submit your XML Sitemap through your Google or ...
How do you determine keyword density for a phrase? What density should I aim for?
You can calculate keyword density using the formula: [Keyword/ Total Number of Words * 100%] For example, the keyword density of the word “dogs” mentioned 5 times in 100 words of text is [5/100*100] = 5%. Sometimes you have a long tail keyword phrase such as “adopt abandoned dogs” and it can be tricky knowing ...
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