Even if your website has undergone extensive search engine optimization it may not be fully equipped to perform well in mobile search engines and most likely will not provide a friendly user experience for visitors viewing pages from Smart Phones and other small phone screens. The time for preparing your website for mobile platforms is ...
In a previous article we discussed the importance of having a compelling “call to action” on each of your web pages. The article explained that a “call to action” or “action statement” is what converts your website visitors into customers and ultimately what increases your Return on Investment (ROI) for Search Engine Marketing services such ...
Have you ever visited a website and found yourself unsure of what you are supposed to do? Perhaps you wanted to make a purchase or get more information but there was no way to do so. Now try to remember what you ended up doing on this seemingly dead-end website. Chances are, you clicked away ...
How to Recover from a Steep Drop in Revenues and Sales While we try not to dwell in the past, the reality is that a lot of buisnesses experienced a steep drop in their 2010 sales. The year before was one of the worst recessions in the last 50 years, the affects of which lasted well ...
As an e-commerce website owner, you’ll find that optimized press releases are an effective way to impact your e-commerce sales and Internet visibility. Optimized online press releases can be very useful as part of a successful Internet marketing strategy. In fact, a well-presented optimized press release with good online distribution can typically be read by ...
In terms of e-commerce, the job of any good product description is to persuade the customer to take the next step…in this case, to purchase your product. In order to persuade, you need to inform and entice. However, when it comes to product descriptions, perhaps the biggest mistake eCommerce site owners make is to use ...
If you are considering an e-commerce enabled website, or adding a shopping cart to your existing website you will want to: - Ensure that you can maximize your organic search engine exposure - and ensure any existing rankings are not lost While some shopping carts are being created with search engine optimization (SEO) in mind, ...
