Content Marketing Lessons from Popeye and Duck Dynasty

Many businesses seem mediocre because they don’t have the drive to engage. Log into Facebook and you’ll quickly see the trend that people consume content as images and videos. Statistics even show that images and YouTube searches are dominating interest and content consumption. The online […]

Time Management and Productivity Tips from Our Office to Yours

If you ask anyone working in an office what they wish they could do better a common answer is likely “be more productive” or “manage my time better.” No matter who you are there are only so many hours in your work day and we […]

Could this Simple Change Build Website Visitor Trust?

A recent study conducted by BrightLocal set out to find if images are a powerful trust factor on local business websites. Take a minute to stop and consider BrightLocal’s reasoning: Consumers arriving at a website may not be actively looking for photos of a business, but […]

23 Benefits of Using Videos on Websites

A recent study released by Animoto states that online product videos boost purchase likelihood. This had us asking the question “Does the average business and website owner know all the benefits of putting videos on their website?” In case the answer was “no” we sat […]

How to Improve B2B Website Usability

Finally a B2B website usage study focused on B2B website usability and how actual decision makers use the website to move through the purchase process! KoMarketing Associates and Dianna Huff’s study What B2B Buyers Want from Vendor Websites sought to understand total B2B Website Usability. […]