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SEO and Customer Retention – What do you do with your SEO traffic?
A recent article published by Search Engine Journal called Beyond SEO: Retaining the Visitor caught my attention. It was particularly interesting because I was just discussing one of our clients who is getting great visibility results in their SEO Campaign. However, it seems they are struggling with converting all their SEO generated traffic into customers. ...
Do you have what it takes to be our SEO Client?
If you have taken an Introduction to Business or Intro Marketing class the very first thing your teacher would have covered is the 4 P’s: Product Price Place Promotion Search Engine Watch recently had an interesting spin on this concept in generating the “4 P’s of Search Engine Optimization”: Proactive – Internet marketing and SEO ...
What Do You Mean “Customer involvement”?
As a business owner when was the last time your SEO Company asked you for your help and insight? As a search engine optimizer, I like to focus on doing what I do best – optimizing websites. However, this is often near impossible without the help of the marketing manager or, in the case of ...
7 Undeniable Signs that Your Website Can Benefit from SEO
Have you been thinking about search engine optimization services (SEO) but not yet convinced that your website could benefit from it? What follows are 7 telling signs that your website can benefit from search engine optimization services: Concern: You Can’t Find Your Website on Google The most commonly cited concern that website owners have is ...
Can SEO Help More Than Just Your Sales Department?
The largest selling point or benefit of SEO services is that it helps bring high traffic levels to the sales funnel and ultimately produces new customers – keeping the sales department very happy. But this is not where it stops. There are many other benefits of SEO services that can be felt in various other ...
5 Ways SEO Consulting Can Help Your Business
For some businesses, keeping their website alive and performing well for the long term is perhaps the toughest obstacle. In part, this is because the web is becoming more and more complex and competitive, even as we speak. In 2006 Google had over 25 billion web pages indexed and that total has nearly doubled since ...
Recovering From Drop In Revenues
How to Recover from a Steep Drop in Revenues and Sales While we try not to dwell in the past, the reality is that a lot of buisnesses experienced a steep drop in their 2010 sales. The year before was one of the worst recessions in the last 50 years, the affects of which lasted well ...
How to Hire an SEO Company
Having a website that is not easily found is like constructing an elaborate billboard on a deserted island. It may look great, but it’s certainly not going to help you very much. So by now you have determined you need help and need to hire someone to help. The question is how do you determine ...
Know What Your Goals Are Before Asking for a Search Engine Optimization Quote
Getting a quote for search engine optimization (SEO) is not like getting a quote on a product; where what you are buying is always the same and the lowest price is the obvious purchase choice. Choosing a search engine optimization company based on lowest price will seldom get you what you want or need to ...
What do you Mean SEO Competition?
Getting a good result in search engine marketing is challenging but getting a good result when you don’t understand what you are up against is much harder. This article stems from over 13 years of continuous calls from people with a similar problem. The calls are so similar it sends a chill up my spine. ...
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