Earlier this week we headed to the SEMPO Canada Search Summit in Vancouver. The next several blog posts will likely be devoted to sharing new insights we’ve learned but until we finish digesting it all here are some astonishing statistics about mobile that were shared: There are 3 times as many smart phones activated every ...
A good SEO content strategy is an essential part of every Internet marketing campaign, so if a client is unwilling or reluctant to make changes to their existing content, then we offer to develop what we call information pages; SEO website content writing designed to support the keyword terms the client is targeting.At 1st on ...
This morning I was browsing some information about the Google Penguin update and happened to notice that it was officially launched on April 24, 2012 but only got its endearing name on April 26, 2012. That means somewhere in the last 2 days Google Penguin had its first birthday. For those who have not heard ...
Whenever someone asks me the loaded question, “What do you do?” I find myself answering that I work for a local Internet Marketing company that specializes in Search Engine Optimization …. SEO. I am always prepared to get a puzzled face that recognizes the term ‘SEO’ and prepared to explain in more detail exactly what ...
If you have an email marketing campaign or send out the occasional email blast to your customers then you have likely asked yourself: What’s my email open rate? What’s a good email open rate? What’s the email open rate average? What does the email open rate mean? In today’s article we’ll discuss how to define, ...
Today’s post is all about customer reviews and how to deal with our natural tendency to share bad experiences before good experiences. Just think back to a time where you had a terrible experience with a business. Maybe you were buying groceries, making an appointment at the dentist or calling in for technical support. How ...
