Search Engine Optimization Articles, Tips and Advice

Alas, we live in a sinful world. Website owners will find that there’s no shortage of articles, forums and blogs that cover the following sins about websites: “Website Design Sins” such as poor loading times, poor navigation, poor or inconsistent layout, poor use of frames, no Meta data and browser incompatibility issues. “Website Copy Sins” such as poor or insufficient content, pages that scroll endlessly or incorrect grammar and spelling. “Black Hat SEO Sins” including hidden text, doorway pages, keyword stuffing, IP cloaking, redirects and duplicate

If you depend on your website for business and most of your efforts are towards attracting a lot of quality traffic to your website, at some point (if you haven’t already done so) you will need to look at Search Engine Optimization (SEO). Adding additional content pages to support your targeted keyword phrases is an integral part of any good SEO strategy so in this article we are going to cover some general guidelines for writing good

Everyone wants to know how to optimize their web pages. This is a continuation of the post on Organizing Website Content Navigation If you look at this page designated for sneakers, you’ll see that it is actually naturally optimized. Below we’ve highlighted the areas that the search engine would find relevent: In a nutshell, a properly organized web page shouldn’t need much on page optimization; additional tweaks could be made I am sure but this is the start to something great! Do make sure that your

If you have 300 newsletters that you’ve written that directly relate to the topics within your website, then the newsletter articles should be readily available from the other pages that relate to that topic. More often than not, they are only available by a link that says “Newsletters” and then the links to the newsletters have textual links that look like “March 2007 Newsletters”. This can often be missed by a visitor who could have actually found this information to be of value. Still worse, it might also be missed by

The two main things that people use the major search engines for are research (finding information) and making purchases. The two concepts are driven by two distinctively different types of search phrases and mindsets. The Keyword Search Phrase Process The Internet is a tool that can be used to learn however, in this same concept you need to understand that there is a learning process visitors go through before making purchases online as well. Below is an example of the learning process your average visitor will go through before making the final

A major part of search engine optmization (SEO) is content development. Since the search engine robots only read text, it's crucial to have good relevant content that supports your website's main keyword phrases. The more relevant your content is to a search query, the better your chances that the search engines will rank your pages well within the search engine listing results. But once you have the rankings and website visibility you need to attract a lot of visitor traffic, your web page content will also need to motivate the visitor to take

There are a number of strategies you can use to improve your search engine optimization efforts, some of which include on-page optimization and how to avoid duplicate content issues. On-Page Optimization On-page search engine optimization relates to on-page modifications that assist your web pages in becoming more relevant to specific keyword phrases contained within your website (the same phrases used in a search query). By helping to build relevance for your web pages through various areas on your

Onsite Optimization Optimizing Landing Pages; Titles, Headings, Links, Etc Onsite optimization (or on-page optimization) are changes to your web landing pages that help the search engines to see how relevant the targeted “key” words (your targeted keyword phrases) are to your web site. Onsite optimization of your web site landing pages addresses an important issue found on the many web sites; that the “key” words or keyword phrases deemed to be most important to that web site may not necessarily be located within the web site

"Search engine friendly" website copy simply means giving the search engines what they come looking for. Learn more about writing copy for the Internet

Where should a customer enter your website? Visitor stats reveal that in some cases up to 90% of visitors will EXIT a website even before entering it! That's not a misprint.

An ideal way to present information to search engines and customers. Product Introduction Pages allow businesses to present visitors with information specifically associated with a product or service that the visitor or search engine is looking for.

The benefits of having good landing pages. With SEO landing pages you have the ability to provide detailed information about a specific product, including the make and model or you can provide more generic product information

Search engine indexing spiders work primarily with text, visible HTML text that is. We tend to read differently from computer screens than from other offline print mediums. Basically we don't read we skim read, ignoring details to better our reading speeds. For this reason website text content must be more objective, more concise and easier to browse through.