What Search Engine 'spiders' can see and read on web pages. Search engine 'Spiders' are used by the various search engines to locate, index, rank, and list their findings. Within this article, you will find a few items to keep in mind about them when designing your website.
Archive for June, 2008
Comments Off Posted on Wednesday, June 18th, 2008
Comments Off Posted on Wednesday, June 18th, 2008
Search engine indexing spiders work primarily with text, visible HTML text that is. We tend to read differently from computer screens than from other offline print mediums. Basically we don't read we skim read, ignoring details to better our reading speeds. For this reason website text content must be more objective, more concise and easier to browse through.
Comments Off Posted on Wednesday, June 18th, 2008
How targeted keywords can make your company more successful and more importantly make more money. Is it worth the investment and what's in it for you?
Return on Investment (ROI) is twofold:
There is ROI of your website, and
ROI of your advertising campaign.
For a good ROI, both your website and your advertising campaign must be effective. Without some type of advertising your beautifully crafted website is really no more than a billboard on a deserted island. If nobody sees it, does it really matter how striking it is or how competitive your
